Product Development | Page 10

As large corporations miss the clamoring for products that appeal to both girls and boys, forward-thinking entrepreneurs have the chance to fill the void.

Business products are generally purchased because they solve problems, so a deep understanding of the buyer is required.

Move beyond the minimum viable product with the help of your staff to develop the most valuable product.

The three spots where product development startups are most likely to stumble - and how to get around them

A brand license works best when the licensors and licensees understand what to expect from each other. Misunderstandings are frustrating and costly.

To fight startup failure, practice product testing early and often.

Finding manufactures is a daunting task, particularly when dealing with factories overseas. Here are a few tips on making it easier.

The self-funded entrepreneur can neither afford to outsource everything or do things poorly.

For the typical start up, the less splashy the launch the better the chances of quietly refining the product and finding the first customer.

Monitor your company's progress on cash flow, investment prospecting, hiring, customers and product development.

The definition of product design has expanded thanks to the likes of Nest and Jawbone.

The products of rival firms can prompt and motivate a company to differentiate its offerings and invent new solutions.

As you launch projects or make changes, it's vital to think about ways things can go wrong.

Learn to articulate what you want, spend time listening and try to understand the other side. And experiment with these seven steps.

Pitching a product at one of these mega companies isn't as daunting as you may think.

Developing careful manufacturing design guidelines and specifications along with continuous reviews will help ensure you deliver on what your customers desire.

In a rapidly changing landscape, businesses must to get closer to customers to create products they will truly value.

Put your creativity to the test, and the ideas you ultimately bring back to clients will be all the stronger for it.

Todd Greene's head-shaving razor is holding its own in an industry cornered by multinational giants with a design that's featured in the permanent collection at New York's Museum of Modern Art.

Here's how you can screen, recruit and reach people efficiently to get input on your new app or service.

Lessons one company learned while developing its first product.