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Warren Buffett: 'I Eat Like a Six-Year-Old'
2 min read
Secrets of the 10 Most-Trusted Brands
Can You Find the Hidden Images in These 40 Brand Log...
This Clever Marketing Campaign Reversed Coke's 11-Ye...
10 Brilliant Marketing Ideas
3 Ways Brands Are Marketing Nostalgia in the Age of...
News and Articles About Coca-Cola
Israeli Startup SodaStream Looks to Flavored Waters as Consumers Shun Sugary Drinks
'U.S. consumers don't want better Coke, they want more interesting water.'
How to Use Music as a Marketing Tool
By reaching in and plucking your heartstrings, brands who use music in their marketing can embed their messages right into your subconscious mind.
With 'Fairlife,' Coca-Cola Is Getting Into the Premium Milk Business
The soda giant is betting squarely on its new milk product, which contains 50 percent more protein and 50 percent less sugar than normal milk -- at twice the price.
From TLC to The X-Files: How the '90s Are Back
Food, fashion and film from the nineties are roaring back into our cultural consciousness.
3 Ways Brands Are Marketing Nostalgia in the Age of Throwback Thursday
You know you're a '90s kid if companies are trying to win you over through memories of your childhood.
Can You Find the Hidden Images in These 40 Brand Logos? (Infographic)
Let's play a game: Find the clever, cool and strange things companies build into their logos.
Kim Lachance Shandrow
Coca-Cola Is Betting Big on a New Kind of Milk That Costs Twice as Much as Regular
'It's basically the premiumisation of milk.'
Coke Is Luring Experienced Entrepreneurs to Create New Startups
In Coca-Cola's new platform for entrepreneurs, Coke brings the money and the cachet, while startups (hopefully) help the soda giant reach new markets down the road.
This Clever Marketing Campaign Reversed Coke's 11-Year Decline in Soda Sales
'Share a Coke,' in which bottles were personalized with popular names as well as terms of endearment, is credited with increasing Coca-Cola sales for the first time in over a decade.
With Soda Sales Down Anyway, Coke and Pepsi Vow to Promote Healthier Drinks
At the Clinton Global Initiative, Coca-Cola, Pepsi and Dr Pepper pledged to cut beverage calories by one-fifth in the next decade.
Will.i.am Wants You to Buy This Eco-Friendly 3-D Printer
The Ekocycle Cube, priced at $1,199 and shipping later this year, purportedly turns old plastic Coke bottles into ‘beautiful objects,' the artist says.
13 Accidental Inventions That Changed the World
These products came to be by chance -- spawning businesses and changing lives the world over.
What Coke Is Brewing by Increasing Its Stake in Keurig
Coca-Cola has upped its stake in the coffee maker company to 16 percent from 10 percent.
Diet Coke Campaign Fizzles After Consumers Mock 'You're On Coke' Snafu
Diet Coke's new ad was looking to target a young, professional demographic, but after bloggers teased the beverage giant about a possible drug reference, the campaign, well, went flat.
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