Social Media Marketing
News and Articles About Social Media Marketing
Success isnt dependent on some X-factor or trick, but on consistency, connection and a little creativity.
How to deliver content and resources that your target audience will find valuable.
You need to influence people even before they get to your landing page by convincing them of the value you're offering.
The photo-pinning social network is taking its analytics platform to the next level by offering new features in a prettier format.
Billions of people enjoy social media but ever fewer are responding to the advertising bombardment.
Learn the six different networks within Twitter, Pinterest's best days, and what breeds the most engagement on Facebook.
Try these techniques to shine among social media savants.
The video feature is a free and powerful tool for marketing.
No one can be certain what social-media gambit will go viral but the mania for dumping icy water on each other offers helpful pointers.
Ready to share insights on a topic you're well versed in? You may fortify your company's reputation as well as your personal brand.
Users can now use videos shot outside of Vine to use on their account.
Used improperly, the web can be a black hole -- one in which you dump tens of thousands of dollars without results.
If your company culture hasn't yet embraced the power of social media, it is at risk of getting steamrolled by competitors. Here are four tips on staying in the game and building a more social business.
Don't break the hearts of your clients by pretending to offer something better than what you really have.
The is no formula for posts that go viral but you can resonate with your audience consistently.
Marketers will now have access to more nuanced references, not just explicit mentions.
Some tasks don't require knowing fluent English and can be easily handled abroad.
Small businesses should skip the thought leadership pieces in favor of playing up their local roots and focusing on product, personality and people.
Your success at growing and maintaining an engaged, active audience relies on your ability to produce relevant, visual social media content.
Business owners should assess their resources before trying to share on too many platforms if valuable posts are the goal.
Social media is not just about posting your favorite quotes, photos or links. To succeed, you need to interact on a much more personal level.
Having a social-media distribution plan is crucial. And timing, images and layout can also be important to online publishing success.
They don't have big followings, yet, but that is part of their allure. These promising platforms can help you develop an invaluable social media niche.
With the change, social-media managers will see their roles evolve.
Struggling to make your digital strategy work? Try these tactics.