Consumer | Page 3

Business Accounting

Franchises Can Win Customers by Going Green

Quick-service customers want to feel good about themselves. That’s why healthier options like salads and fruit have become popular fixtures on fast food menus in recent years. But a new survey from M/A/R/C Research shows that customers might care just as much about the Earth’s health as their own–and quick-service franchises can capitalize on that. […]
Business Accounting

The Verdict on Holiday Retail is Here

MasterCard’s post-Christmas SpendingPulse report confirms what many entrepreneurs already know: Spending was down among holiday shoppers. How much? MasterCard says 5.5 to 8 percent compared to last year. Not too bad, especially considering that the Commerce Department reported recently that consumer spending was actually up 0.6 percent in November when inflation is taken into account. […]