Core Values: Page 7

Marketing

A Set of Core Values Is What Makes Company Culture a Real Thing

When your team has shared values you worry less about them leaving for more money somewhere else.

Starting a Business

6 Tips to Successfully Transition From Your Day Job to Your Own Business

If you truly want to change your life by launching your own company, these six suggestions will put you on the path to success.

Leadership

Values Are Learned In the Halls, Not Off the Walls.

Entrepreneurs can't afford to let their mission, values and vision slip into banality.

Marketing

How to Take a Headshot That Reflects Your True Personal Brand

Entrepreneurs are their own brand and it makes sense to have your appearance reflect that.

Leadership

Stand for Something: How to Establish Authentic Core Values

Words like 'integrity' and 'kindness' are great core values. But how do you exemplify them? Does the name 'Apple' come to mind?

Growing a Business

4 Pearls of Wisdom From Business Thinker Jim Collins

It's all about 20-mile marches.

Culture

5 Tips to Build an Award-Winning Company Culture and Multi-Million Dollar Business

With wide-ranging accolades, Seth and Noah Goodman of Northstar Recycling know a thing or two about building a great business by investing in culture.

Culture

Community Is the Best Company Culture

Cultures force employees to conform to rules -- both implicit and explicit -- which breed alienation. To foster inclusivity, build a community guided by shared values.

Growing a Business

7 Reasons Why the 'Why' Is So Important in Business

Reminding yourself of why you are doing what you do can mean the difference between success and failure.

Living

How the Kid With the Clock Disappointed Us

National introspection about the arrest of an inventive Muslim teen will likely be muted by news his family has left the US and is threatening a lawsuit.

Marketing

Starbucks Couldn't Buy Better PR Than the Red Cups Coverage. Here's What We Can Learn From It.

The coffee company's latest campaign was a bold move, but they stuck to their core values while riding out the media storm.

Starting a Business

5 Elements That Shape the Core of a Strong Startup

Vision, values, product and engineering, feedback loops and resilience need to be in shape in order for your business to survive.

Growing a Business

Profit's Not the Only Thing. Businesses Driven By Values Succeed in the Long Run.

What does a Japanese hotel founded in 705 have in common with today's Tesla Motors? Long-term core values.

Marketing

Become the Lone Wolf: 3 Ways to Separate Your Startup From the Pack

Don't just promote your product. Find, shape and market your core values to stand out from the crowd.

Culture

5 Ways to Survey Employees About Company Culture

Constant feedback from your team is detrimental to cultural success.