Coming up with a great product idea doesn't necessarily mean you need to launch a business around it. Here are three things you need to know before taking that leap.
KFC has found a new use for your car's cup holder -- a lesson to all innovators out there: You don't have to reinvent the wheel to come up with a good idea.
Call it crowdfunding 2.0. Established companies are using Kickstarter and the like to launch new products, paid for by a built-in customer base before they hit the production line.
Filing a patent isn't enough to protect your idea. It's important to consider how competitors might find a way around your patent and take action in advance. Here's how.
Color can have a huge emotional impact on customers, but that doesn't mean you need to change your product line to follow trends. Here are the elements of color theory you should consider.
The more elegant and straightforward your product design, the easier it will be for you to attract customers. Here are three ways to streamline the way your product looks.
Not all ideas make it to market -- no matter how great they seem. How to tell if your idea has legs? Here are five key qualities every good concept should have.
Apple will start making some Macs in America in 2013, the latest in a wave of companies stepping up support of the red, white, and blue. Here's how to make the most of manufacturing in the U.S.A.