Under some very specific guidelines, Federal regulators have given Amazon, along with insurance companies, permission to use small unmanned aircraft systems.
The approval allows the e-commerce company to pursue its goal of sending packages to customers by air, even as it faces public concern about safety and privacy.
A raucous debate that has unfolded over the past year has concluded with what appears to be permanent protection of the Internet as open platform for entrepreneurs and free speech.
Businesses hoping to capitalize on the commercial potential of drones are preparing to push back against proposed regulations that would strictly limit how the aircraft can be used.
With the president, the FAA and state legislatures weighing in on commercial drone use, NoFlyZone CEO Ben Marcus wants to open up the conversation and give individuals the power to put the unmanned vehicles on a path that doesn't include their private property.