Entrepreneur: Latest from Kevin Allen http://www.entrepreneur.com The latest small business tips and advice from Entrepreneur.com. en-us Copyright 2014 Entrepreneur.com Inc., All rights reserved. Entrepreneur.com webmaster@entrepreneur.com (webmaster) 5 Business Sat, 26 Apr 2014 18:00:00 GMT Confessions of a Facebook Marketing Addict Facebook does a bang-up job of getting marketers hooked on ‘likes’ and shares, but is any of it really productive? Sat, 26 Apr 2014 18:00:00 GMT http://www.entrepreneur.com/article/233319 http://www.entrepreneur.com/article/233319 Facebook does a bang-up job of getting marketers hooked on ‘likes’ and shares, but is any of it really productive? 7 Statistics That Can Raise Your Facebook Engagement (Infographic) A snapshot of what works best in the current Facebook landscape and how quickly things can change. Fri, 18 Apr 2014 13:00:00 GMT http://www.entrepreneur.com/article/233060 http://www.entrepreneur.com/article/233060 A snapshot of what works best in the current Facebook landscape and how quickly things can change. Old-Fashioned Press Releases Still Most-Trusted Communication Source (Infographic) Despite the growth of social media and other digital outlets, studies show that traditional PR is still tops when it comes to what readers believe. Wed, 02 Apr 2014 15:00:00 GMT http://www.entrepreneur.com/article/232666 http://www.entrepreneur.com/article/232666 Despite the growth of social media and other digital outlets, studies show that traditional PR is still tops when it comes to what readers believe. Why Customers Become More Loyal After Flirting With Other Brands A Harvard behavioral scientist says a relationship with a brand is a lot like a romantic relationship. Straying is invigorating, but brings back feelings for a favored brand even stronger. Fri, 14 Feb 2014 14:00:00 GMT http://www.entrepreneur.com/article/231420 http://www.entrepreneur.com/article/231420 A Harvard behavioral scientist says a relationship with a brand is a lot like a romantic relationship. Straying is invigorating, but brings back feelings for a favored brand even stronger. The Ultimate Social Media Guide to Getting a Job (Infographic) Increasingly, employers are checking out social media profiles -- and not just to find potentially incriminating photos of job applicants. Tue, 04 Feb 2014 18:30:00 GMT http://www.entrepreneur.com/article/231233 http://www.entrepreneur.com/article/231233 Increasingly, employers are checking out social media profiles -- and not just to find potentially incriminating photos of job applicants. Study: Brands Simply Aren't Replying on Twitter If you manage a brand's Twitter account, chances are you're not interacting as much as you could be. And that's not a good thing. Sun, 26 Jan 2014 15:00:00 GMT http://www.entrepreneur.com/article/231020 http://www.entrepreneur.com/article/231020 If you manage a brand's Twitter account, chances are you're not interacting as much as you could be. And that's not a good thing. The Top Visual Design Trends for 2014 (Infographic) Witches, beards and Instagram will dominate the year to come. Sun, 22 Dec 2013 17:00:27 GMT http://www.entrepreneur.com/article/230456 http://www.entrepreneur.com/article/230456 Witches, beards and Instagram will dominate the year to come. This Is Why Social Media and Drinking Alcohol Don't Mix (Infographic) What might happen if you find yourself posting to your accounts while knocking back a few. It's not pretty. Sat, 02 Nov 2013 14:00:00 GMT http://www.entrepreneur.com/article/229668 http://www.entrepreneur.com/article/229668 What might happen if you find yourself posting to your accounts while knocking back a few. It's not pretty. 3 Big Milestones in the Development of Twitter 'Language' The first @reply, hashtag and retweet happened less than a decade ago, but in the world of social media, they're historic. Sun, 20 Oct 2013 14:00:00 GMT http://www.entrepreneur.com/article/229515 http://www.entrepreneur.com/article/229515 The first @reply, hashtag and retweet happened less than a decade ago, but in the world of social media, they're historic. 8 Steps to Planning for a Social-Media Crisis (Infographic) Consider these practical points to help minimize the damage left to manage. Thu, 22 Aug 2013 12:30:00 GMT http://www.entrepreneur.com/article/227996 http://www.entrepreneur.com/article/227996 Consider these practical points to help minimize the damage left to manage. How to Create a 'Perfectly Optimized' Webpage for Search (Infographic) So you know a thing or two about using keywords, but is your site actually built to be shared? Find out how to get it SEO-ready. Mon, 19 Aug 2013 13:30:00 GMT http://www.entrepreneur.com/article/227908 http://www.entrepreneur.com/article/227908 So you know a thing or two about using keywords, but is your site actually built to be shared? Find out how to get it SEO-ready. What Your Company Logo Says About Your Brand (Infographic) In a lot of ways, your logo is like your calling card. Here's how to make sure it matches your brand's identity. Sun, 11 Aug 2013 14:00:00 GMT http://www.entrepreneur.com/article/227766 http://www.entrepreneur.com/article/227766 In a lot of ways, your logo is like your calling card. Here's how to make sure it matches your brand's identity. How One Business Fulfilled a Ridiculous Customer Request A Texas hotel goes above and beyond to make the stay of an audacious lodger one he'll fondly remember. Sun, 21 Jul 2013 08:00:00 GMT http://www.entrepreneur.com/article/227510 http://www.entrepreneur.com/article/227510 A Texas hotel goes above and beyond to make the stay of an audacious lodger one he'll fondly remember. The 10 Essentials of Facebook Etiquette Some brands have mastered the art of Facebook marketing; others, not so much. As with any social media platform, there are rules by which we should abide. Wed, 17 Jul 2013 12:30:00 GMT http://www.entrepreneur.com/article/227453 http://www.entrepreneur.com/article/227453 Some brands have mastered the art of Facebook marketing; others, not so much. As with any social media platform, there are rules by which we should abide. How You Can Get More Retweets on Twitter (Infographic) You've built a following, but are your fans relaying your message? Here are some tips that can help. Thu, 27 Jun 2013 07:00:00 GMT http://www.entrepreneur.com/article/227189 http://www.entrepreneur.com/article/227189 You've built a following, but are your fans relaying your message? Here are some tips that can help. Are the Days of Hiring Unpaid Interns Numbered? A recent court ruling in favor of two former 20th Century Fox interns could set a precedent for other industries. Mon, 17 Jun 2013 12:40:07 GMT http://www.entrepreneur.com/article/227056 http://www.entrepreneur.com/article/227056 A recent court ruling in favor of two former 20th Century Fox interns could set a precedent for other industries. The 10 Essentials of Twitter Etiquette Consider this list of dos and don'ts when marketing your business on the popular microblog. Sun, 16 Jun 2013 08:00:00 GMT http://www.entrepreneur.com/article/227038 http://www.entrepreneur.com/article/227038 Consider this list of dos and don'ts when marketing your business on the popular microblog. The Psychology of Color and Branding (Infographic) Why companies like McDonald's and Pizza Hut prefer red whereas Lowe's opts for blue. Wed, 22 May 2013 09:30:00 GMT http://www.entrepreneur.com/article/226791 http://www.entrepreneur.com/article/226791 Why companies like McDonald's and Pizza Hut prefer red whereas Lowe's opts for blue. How Men and Women Use Social Media Differently (Infographic) When it comes to social media, men tend to spend more time on some sites, women on others. Mon, 13 May 2013 07:30:00 GMT http://www.entrepreneur.com/article/226599 http://www.entrepreneur.com/article/226599 When it comes to social media, men tend to spend more time on some sites, women on others. Flowers or Gadgets: Which Is the Best Mother's Day Gift? Some moms want roses. Other moms would prefer an iPad. Sun, 12 May 2013 10:00:00 GMT http://www.entrepreneur.com/article/226646 http://www.entrepreneur.com/article/226646 Some moms want roses. Other moms would prefer an iPad. 5 Easy Ways to Optimize Social Media Marketing for Mobile Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers. Tue, 26 Mar 2013 07:00:00 GMT http://www.entrepreneur.com/article/226200 http://www.entrepreneur.com/article/226200 Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers. With TweetDeck Gone, 6 Alternative Tools for Managing Social Media The popular Twitter app will evolve into a web-based version. If you're looking for alternatives, we've got them. Wed, 06 Mar 2013 08:30:00 GMT http://www.entrepreneur.com/article/226015 http://www.entrepreneur.com/article/226015 The popular Twitter app will evolve into a web-based version. If you're looking for alternatives, we've got them. Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic) A look at how long it took these companies to win back their positive sentiment online after separate PR firestorms. Sun, 03 Mar 2013 09:30:00 GMT http://www.entrepreneur.com/article/225986 http://www.entrepreneur.com/article/225986 A look at how long it took these companies to win back their positive sentiment online after separate PR firestorms. 5 Lessons for Brands From the Burger King Twitter Hack The company regained control of its Twitter feed after hackers overtook it for hours. Here's what brands need to know. Wed, 20 Feb 2013 10:30:00 GMT http://www.entrepreneur.com/article/225862 http://www.entrepreneur.com/article/225862 The company regained control of its Twitter feed after hackers overtook it for hours. Here's what brands need to know. How Brands Could Benefit From Pinterest's Recent Changes The popular social network is remodeling to make the site even more visual, and it's looking for volunteers. Sat, 02 Feb 2013 11:00:00 GMT http://www.entrepreneur.com/blog/225642 http://www.entrepreneur.com/blog/225642 The popular social network is remodeling to make the site even more visual, and it's looking for volunteers. How the Internet Might Be Bad for Your Health (Infographic) From affecting your mood to causing eye strain and poor posture, how spending too much time online might be bad for you. Sat, 01 Dec 2012 12:00:00 GMT http://www.entrepreneur.com/blog/225116 http://www.entrepreneur.com/blog/225116 From affecting your mood to causing eye strain and poor posture, how spending too much time online might be bad for you.