Entrepreneur: Latest from Lon Safko http://www.entrepreneur.com The latest small business tips and advice from Entrepreneur.com. en-us Copyright 2014 Entrepreneur.com Inc., All rights reserved. Entrepreneur.com webmaster@entrepreneur.com (webmaster) 5 Business Mon, 14 Jan 2013 10:00:00 GMT How Much Did That New Customer Cost You? Determine your marketing plan's effectiveness by analyzing how much you're spending to gain just one client. Mon, 14 Jan 2013 10:00:00 GMT http://www.entrepreneur.com/article/225415 http://www.entrepreneur.com/article/225415