Enterprise Tech | Page 2

Big data will soon go from a technology investment to a marketing one. Use it as a tool to boost revenue.

Step-by-step instructions to get your site back in the search giant's good graces.

If you're serious about getting your videos seen, it might be time to investigate pay-per-click advertising. It'll cost you, but you'll see results.

Starting today, pre-register for websites with endings that include ".plumbing," ".photography" and ".guru."

Amid NSA snooping, the biggest American Internet companies are taking a list of demands to Washington.

Your home Wi-Fi network can be used to keep your home safe, keep your plants alive and even keep up with what's in your fridge.

Coming up with an app idea is just the beginning. Here is how to determine if it has potential and get it to market quickly.

Your tech team can't work in a silo now that employees are bringing all kinds of gadgets to work with them. Everyone on your team needs to play their part.

Software and platforms make it cheap and easy for your business to address everything from marketing, to brand management to human resources.

After a mediocre experience with Craiglist, a French-Californian restaurant posts an ad on PoachedJobs (a job site for food and beverage industries) and achieves stellar results.

On CustomMade.com, buyers post a photo or a description of what they want and craftspeople bid on the project.

Focus on the security, stability, scalability and sustainability of your digital infrastructure to keep your business ahead of the competition.

A marketing shop gleans powerful insights on visitors to clients' sites, filling in the details where Google Analytics leaves off.

What's the most important website metric for my business?

Low-cost, online-based companies like TaskRabbit and Fancy Hands reimagine short-term help.

PivotDesk wants to play matchmaker for office space, helping fledgling companies find the right digs by connecting them with other businesses that are locked into long-term leases and have floor space to spare.

Gamification, a principle for applying gameplay mechanics and theories to everyday problems, is growing in popularity. Here's how your small business can start playing.