Google AdWords

digital advertising

Learn Digital Advertising Essentials and Stay Ahead of the Game

Become an expert with Google Ads, YouTube Ads, and LinkedIn Advertising.

To Make More Money Online, You Must Diversify From Google AdWords and Facebook Ads (or Pay the Price)

Your customers aren't all on one platform, so neither should your digital ads.

Learn to Drive More Traffic and Sales With This $29 Social Media Bootcamp

Learn the basics of Google AdWords and MailChimp marketing, plus dive into streaming, influencer marketing, and more.

Learn to Drive Site Traffic With These Google and Facebook Ads Courses

Know the ropes so you're not just throwing money into the void.

More From This Topic

Google AdWords

5 Reasons Why Businesses Should Invest in Google AdWords

Bid strategically on keywords that can convert for your business.
Ecommerce

How to Actually Make Sales Using Google Shopping

Follow these six Google Shopping tricks to elevate your ecommerce sales.
Google AdWords

Use This Google AdWords Hack to Lower Costs and Increase Leads

Single Keyword Ad Groups (or SKAGs) are a beautiful thing and can drastically help improve your AdWords performance.
Google AdWords

Automate the Grunt Work with a Google AdWords Script

By using an AdWords script, you can spend less time on mundane tasks like bid management and more time on strategy and your relationships with customers and clients.
Google AdWords

How to Improve Your Google "Quality Score"

Did you know the better your Google ads perform, the cheaper they get? Find out how to improve your Quality Score and lower your ad costs.
Google AdWords

The 6 Best Bidding Strategies for Google Keywords

Find out how to start with the fundamentals of bidding by using numbers you can personally see, respond to, and adjust.
Google AdWords

The Perfect Settings for a Google AdWords Campaign

One wrong choice and your ad campaign could bite the dust. Instead, follow this expert's advice for getting your Google AdWords campaign right from the start.
Advertising

4 Ways to Squeeze Every Last Bit of Value From Your Google AdWords Budget

It's easy to waste thousands on AdWords if you aren't paying attention.
Google AdWords

4 Tips for Using Google's Keyword Matching Tool to Spend Your Ad Budget Wisely

Before you start burning through your Google AdWords budget, use this smart tool to help you match your keywords with real buyers.
Marketing

3 Things You Can Do to Improve Your Ad's Clickthrough Rate and Lower Your Cost Per Click

If you really want to improve your Google AdWords' results, perform these three maintenance tasks and watch your CTR skyrocket.

Google AdWords is a paid marketing service offered by Google that targets keywords and allows advertisers (usually businesses) to display advertising copy to web users who Google a keyword that is pre-selected by advertisers.