Google AdWords - Page: 4
4 Key Findings from AdWords Audits
The secret to a successful AdWords account is committing the time to optimize campaign performance.
Go Beyond Google AdWords
If you've had some success with Google AdWords, these next steps will help you scale up your local advertising campaigns.
The Top Tips You Need to Know About Local Mobile-Optimized Ads
If your ads aren't optimized for mobile devices, you're missing a large chunk of your market. These strategies will help you get on track.
The Most Important Metric You Can Track
Don't ignore cost per conversion. Here's why and how to track it.
How Google Analytics Can Help Shape Your Marketing Strategy
Marketers that want to better understand their audience, and strengthen their marketing strategy, need to know how to best utilize all of the data available inside Google Analytics.
5 Google Pay-Per-Click Tricks To Save Your Business Money
If you eliminate low-quality keywords, serve your ads at optimal times, analyze your quality score and test your ad copy, you should generate new business at a lower price point.
Harnessing social media and technology to empower SMEs
If your content starts trending, your business thrives!
5 Secrets to Increasing Adwords ROI
Here are five of the most commonly missed techniques and features for boosting your rate of return on the Google advertising platform.
Do Keywords Still Matter?
Marketers who have been keyword-dependent should start learning as much as they can about other methods of improving SEO.
7 Ways to Turbocharge AdWords for Optimal Performance
From the outside, it seems like you just add keywords, write a few text ads and then sit back and collect paychecks. That couldn't be farther from the truth.
YouTube Is a Lousy Place to Make Money
There are reasons for small businesses to spend resources on video, but revenue isn't one of them.
How to Implement a Killer Online-Marketing Strategy for $15 a Week
A great approach to online marketing is more of a bargain than you think.