A great live event does more than generate buzz about your business. It can leave a lasting impression on your audience and customers, boosting sentiment, cultivating loyalty and even fostering long-term growth that pays off for years.
Live streaming has gained massive popularity over the past few years. Its popularity on social media and other digital platforms has turned it into an important digital marketing tool that can be used by big and small companies to raise brand awareness.
Video accounts for approximately three-quarters of all web traffic. Get started with platforms that make it easy to package high-quality visuals and distribute across multiple channels.
The social media company has been embroiled in a number of content moderation controversies this year, from facing international outcry after removing an iconic Vietnam War photo due to nudity to allowing the spread of fake news on its site.