Location-based Marketing
5 Reasons Your App Needs a (Good) Map
With location services becoming ubiquitous in apps today, businesses that take a geographic approach to developing their technology can gain an edge.
3 Important Factors to Consider When Choosing an Area for Your Business
The geographical area of your business can ultimately affect how much you make.
How Foursquare Became a Jukebox Hero by Helping This Company Target Bar-Goers
TouchTunes, a digital jukebox company, has incorporated Foursquare software into its app, so it can push notifications to users when they're at the bar and send them personalized song suggestions.
The Future of Location Based Marketing
Location based marketing offers great potential for growth but marketers are still not cashing in. Here's why-
Finding a Competitive Edge in a Non-Traditional Locale
Location, location, location -- even when it's Sacramento -- can benefit your business.
3 Social-Marketing Predictions for 2015
The transformation of shopping by the convergence of mobile devices and social media will only accelerate.
How to List Your Business on Apple's New 'Maps Connect' Portal
Why you should add your company data to Apple Maps and how to get it done fast.
It's Time to Wire Your Business for Indoor Location-Based Search
Think of it as GPS for inside your store. The largest retailers are implementing the technology but it's affordable for everybody.
Local Businesses: Facebook Now Offers Stalkerish Ads That Target Nearby Customers
Oh, the places Facebook knows your customers go! And live.
Sprint Past the Competition With Location-Based Mobile Marketing
The technology is readily available to woo your customers when they are near but only a minority of businesses are using it.
Tips for Expanding Your Business to Another City
Mark Vevle helped set up Brooklyn Flea Philly, but the market failed. Lessons learned, he decided to open his own, Philly-centric market.
Foursquare Opens Up Ad Platform to All Small Businesses
Hoping to generate big revenues, Foursquare has rolled out a self-service ad tool to all 1.5 million registered businesses.
New Foursquare Feature Could Increase Check-Ins for Businesses
Users can now check in their friends when visiting their favorite local businesses.
Digital Marketing Must: Deliver Great Content Where Your Customers Are
Our live discussion about best digital marketing tips with experts Karen Leland, Jayson DeMers and Adam Kleinberg, hosted by Entrepreneur's Jason Fell.
9 New Tips for Location-Based Marketing
It's been years since the early days of Foursquare and Yelp. What should entrepreneurs know now about location-based marketing? Team Digital has this advice.