Mergers

Culture

Publicis Omnicom and the Tricky Business of a Merger of Equals

Organizational psychologist Ben Dattner offers a playbook for leaders attempting to create a common culture after a merger.

Marketing

How to Map Out an M&A Brand Strategy

Here's a three-step approach to keeping your brand story straight and your customers in your camp through a roll up.

Employee Experience & Recruiting

How to Blend Company Cultures in a Merger

Considering an acquisition? Learn to minimize a potential blow to employees and maximize the value of existing talent.