Building a Business Moving Beyond the Banner Ad The traditional online ad is being overshadowed by these four types of marketing. By Joacim Jeppesen
Building a Business How to Advertise Your YouTube Videos If you're serious about getting your videos seen, it might be time to investigate pay-per-click advertising. It'll cost you, but you'll see results. By Jason R. Rich
Building a Business In New Lawsuit, Beastie Boys Say GoldieBlox Acted ‘Despicably With Oppression, Fraud and Malice’ The legal battle continues over the toy maker's use of 'Girls' in a video that went viral. By Benjamin Kabin
Building a Business How to Write a Compelling Script for Your YouTube Videos If your video requires a script, these tips will help you write one in a style that appeals to your intended audience. By Jason R. Rich
Building a Business Why Business Owners and Advertisers Can’t Afford to Ignore YouTube (Motiongraphic) Check out this video on what makes YouTube a solid advertising platform. By Kate Taylor
Building a Business AOL Splashes Out $405 Million for Video Ad Platform Adap.tv On the same day that it reported its second-quarter earnings, one of America's oldest internet companies announced a major acquisition. By Brian Patrick Eha
Online Presence YouTube Apps Suggest Videos to Watch Next Read about new options for YouTube apps, Twitter's latest startup acquisition, new Vine features and more social-media news. By Brian Patrick Eha
Online Presence The Pros and Cons of Using Video App ‘Vine’ for Marketing What you need to know before getting started with the new short video recording app. By Cynthia Boris
Marketing How to Start Video Blogging for Your Business Online videos can be a good way to connect with customers. Here are some tips for beginners. By John D. Leavy
Building a Business Is Your Business Ready for Video? What are you waiting for? It's time get in the game. A whopping 71 percent of adults now consume video content online. By Mikal E. Belicove
Building a Business ‘Commercial Kings’ Give Small Business Advertising a Kick Get ready for a new reality TV show featuring a pair of YouTube stars who produce wacky commercials for small-business owners. By Jason Fell
Building a Business Finding Customers With YouTube Video Ads If making a video is out, consider advertising over top of one. By John Arnold