Clothing Business

4 Ways SMBs Can Use Clothing Merchandise to Behave like an Iconic Brand

Over the past year, 81% of branded merchandise purchases have been to support a small business.

Stock up on Work-From-Home Gear With Fabletics' Huge Sale

Get two leggings or joggers for just $24 with this limited-time sale.

The Undertaker and Snoop Dogg Have Finally Collaborated on a Line of Merchandise

Wrestling's spookiest living legend and hip-hop's most brand-conscious innovator are launching a selection of mutually inspired apparel. Because, sure.

Kenny Herzog

3 Innovative Ways Apparel Brands Are Evolving

Comfort clothing is becoming a norm as the work-from-home trend is here to stay.

Simonetta Lein

Erin Andrews Is Learning to Be Patient!

The sportscaster discusses the weirdness of the new NFL season and her game plan for her clothing business, WEAR by Erin Andrews.

Dan Bova

What It Takes to Launch a Successful Online Clothing Brand in 2020

If you have the right drive, know-how and positioning, you can start a business that will do well for years to come.

How a Trip to Her Mother's Native Country Inspired a Luxury Handbag Brand

Ali Hynek, founder and CEO of Nena and Co., outlines building a handbag business that values her products' quality and her employees' quality of life.

Randy Garn

How This Entrepreneur Started (and Re-Started) a Successful Baby Clothing Business

Paige Lauren shares the mindset it takes to create and run a clothing business (and take time off when you need it).

Dan Bova

'Lead With Strength': How Fashion Designer Rebecca Minkoff Overcame Self-Doubt and Launched a Network for Women Entrepreneurs

Rebecca Minkoff's new initiative, The Female Founder Collective, encourages consumers to shop 'female-founded' as a value.

This 110-Year-Old Seersucker Suit Business Is Led by the Founder's Great-Granddaughter. Here's How She Keeps It Current.

The Haspel family's namesake clothing company, founded in 1909, continues to evolve while maintaining tradition.

Patrick Carone

The North Face Is Sorry for Hacking Wikipedia Photos to Promote Brand

The company and its ad agency did this to take advantage of Google's search algorithms.

Michael Kan