Hiring senior finance can unlock leverage — but only once the right foundation exists. Startups that see real value from finance leadership first build clarity, feedback loops and decision-ready numbers.
Crypto keeps talking about mainstream adoption, but the entire industry is still built on a brittle function and all the vulnerabilities that come with it.
These are the subtle, human signals that founders reveal through their behavior, habits and presence that matter far more than anything they can put on a pitch deck.