Marketing
A Simple Tool That Could Sell Your Idea for You
There's no need to meet people in person for the hard sell. Let this tool do the work for you.
By Stephen Key
Ideas | Page 9
Building a Business
5 Excuses That Shouldn’t Stop You From Bringing Your Ideas to Life
By Stephen Key
Building a Business
Are You Actually Setting Goals? Probably Not. Here’s How in 3 Steps.
Entrepreneurs
Do You Have What It Takes to Make It as an Entrepreneur?
Everyone has ideas, but it takes a certain personality to successfully leave behind the security of a day job.
Thought Leaders
3 Mompreneurs Who Stumbled on Innovative Success
These three women saw a niche and sought their own solutions, leading to successful products.
Building a Business
Have an Idea for the Cokes or Apples of the World? 6 Ways to Get Their Attention.
Pitching a product at one of these mega companies isn't as daunting as you may think.
By Stephen Key
Building a Business
Inventing Can Be Fun, and Profitable. Here’s How to Get Started.
Take your idea from a thought to product in five steps.
By Stephen Key
Building a Business
6 Ways to Analyze Your Creative Ideas
Put your creativity to the test, and the ideas you ultimately bring back to clients will be all the stronger for it.
Building a Business
How to Take Advantage of the “First-to-File” Patent System
There were big changes last year to who acquires protection. Here are answers to four common questions.
By Kirby Drake
Building a Business
What’s the Right Path for Startups Entering the ‘Internet of Things’?
Web-connected products will soon explode. Where should entrepreneurs look to get in on the action?
By Curtis Feeny
Building a Business
Keep That Startup Spark Alive by Following Your Constant
Once your company has seen some success, figuring out what to do next is all about three variables.
Building a Business
Give Your Ideas a Fighting Chance With These 5 Actions
Creator of postage printer talks about how he launched his company and kept it going for two decades.
Business Accounting
Want to Make More Money? Understand the Multiplying Effect.
How much do you want to earn over your lifetime? Do the math and see if you're happy with the result.
By Stephen Key
Building a Business
Reinvent a Product, Not the Wheel
Often entrepreneurs think they need to completely disrupt an industry to land success. This couldn't be further from the truth.
By Stephen Key
Building a Business
Use Crowdfunding to Gauge Interest for Your Idea
If people are willing to open their wallets, that's invaluable information for investors.
By Stephen Key
Building a Business
Be Prepared: 4 Ways to Outthink Your Competitors
You need a strategy to get ahead in business. Knowing yourself and your 'enemies' is important.
Thought Leaders
Where Do Great Ideas Come From?
Young entrepreneurs share what influences shape their businesses.
Building a Business
Why Dumbing Down Your Message Isn’t Dumb
Often executives think its impressive to spew out jargon, technical words and high-level chatter. But often, people miss the point and the message.
Building a Business
Be Selfless, and You May Develop Products Customers Actually Want
When you make other people's problems your own, their happiness will be your success.
Thought Leaders
Big Ideas Come to Those Who Ask
Making it easy for your employees to offer suggestions could lead to big improvements to your product and company.
Building a Business
How Strong Networks Create Strong Companies
Having a strong network of creative individuals and partners leads to a good foundation for your venture.
Tech
10 Trends for 2014: We Seek Imperfect, Human Moments. With Our Smartphones at the Ready.
New York City-based advertising agency JWT defines the 10 trends that are expected to shape how we think and what we want in the New Year and beyond.
Building a Business
The Startup Hustle: Why a Clever Business Plan Does Not a Business Make
When launching a new company, a good idea goes a long way. But a healthy dose of moxie may be what pushes a startup over the edge into success.
By Neil Parmar
Building a Business
5 Signs Your Product is Perfect for Kickstarter
Not every great product ideas is meant for Kickstarter. Here are five qualities a stellar crowdfunding product should have.
By Stephen Key
Building a Business
How an Idea Partner Can Help Launch a Million-Dollar Startup
For our series College Treps, Chris Norton discusses how an idea partner can help an entrepreneur separate million-dollar ideas from total duds.
By Chris Norton
Building a Business
Mastering Change: What You Can Learn From KFC and Instagram
The most successful entrepreneurs know when to shift direction because their businesses need it. Here are three guideposts to help you along the way.
By Debra Kaye
Building a Business
3 Ways Your Network Can Help You Flex Your Innovation Muscle
Surrounding yourself with the right people helps you come up with more and better ideas. Here are three ways to build a community to help you be more innovative.
By Debra Kaye
Building a Business
Be Willing to Suffer for Success and Other Must-Read Business Tips
A look at why you should persevere when things get tough, how to stop being anxious about presentations and more advice for business owners.
Business Ideas
4 Innovators, 4 Ways to Get Inspired
These scientists, artists and athletes share their tried and tested routes to finding a creative spark.
By Amy S. Choi