By learning the PR lingo, you can pitch outlets more effectively.
News and Trends
The comedy site has hired a financial adviser to field unsolicited offers, CEO Dick Glover wrote in a memo to employees.
A deal that underscores the Internet retailer's broader ambition of becoming a media and entertainment powerhouse.
The move likely values Fullscreen, which counts the fastest-growing subscriber base of any YouTube network, at $250 million.
Viewing habits and advertising trends are poised for a dramatic and sweeping change.
Following the lead of fellow media giants like E.W. Scripps, News Corp and Time Warner, Gannett is spinning off its publishing division.
60 Second Solutions
Reach out to niche, industry publications to build a name for your brand.
Make More Happen
Having hit a sweet spot with young audiences, the founder of Vice Media is convinced he can turn his brand into something 10 times bigger than CNN.
Early-stage startups don't need a PR firm to get press. Instead, they need to roll up their sleeves, do the work and execute.
Study cites role of 'tech ecosystem' in adding 45,000 positions to New York City's workforce in a decade.
Talking to the media can be terrifying, causing many entrepreneurs to sound like rambling fools. Don't be that person. Here are five tips on how to be a media pro.
Social media and large media outlets aid the genre's wild popularity. Here's what to expect going forward.
As the startup ecosystem continually gets flooded with new ventures, getting media attention is becoming more and more difficult. Including PR experiences could help you rise above the crowd.
News of the birth of Kevin Jonas's first child, a baby girl, was accompanied by a marketing message from the consumer products company.