Merchandising

3 Ways Visual Merchandising Is a Retailer's Secret Weapon to Win The Holidays

Engage more with customers, solidify your brand presence and make your sales goals as you round out 2020.

Nichole Simms

Exploring the Scope of Entertainment Licensing in India

Global interest around Indian IPs has grown massively over the years

Aastha Singal

Should You Compete With (and Potentially Kill) Your Own Business?

Adam Schwartz's t-shirt company was struggling. Instead of saving it, he built something new -- and better.

Jason Feifer

What Did American Consumers Want From the Maker of Cup Noodles and Top Ramen? Hats and Shirts, Apparently.

Nissin, the Japanese maker of instant noodles, which first came to the U.S. market in 1970, has made a concerted effort to listen to U.S. consumers for the past three years.

Tesla Launches a $1,500 Surfboard

Only 200 boards were made available, and they sold out almost immediately.

Matthew Humphries

Elon Musk Says He'll Sell Lego-Like Bricks Made of Tunnel Rock

The Boring Company finds something profitable to do with all that waste rock from digging tunnels.

Matthew Humphries

A Comprehensive Overview of Buying & Merchandising Within the World of Fashion

Merchandisers and buyers generate interest in new styles and products, promote latest trends and help people connect to the world of fashion

Avi Keswani

#7 Trends that Are Ruling the World of Sports Marketing

Providing access to game analysis by way of info graphics or videos helps in engaging with the right fans

Kailash Kandpal

Elon Musk Has Found a Creative Way to Fundraise for His Newest Company

The serial entrepreneur has given his pet project a head start, thanks to some hats.

How Anjana Reddy Followed her Passion of Merchandising in India

Anjana is expecting to offer about 200 products offline, launching more stores and adding more categories.

Add More Sparkle To Your Portfolio With Tanishq

A blend of tradition with a contemporary look made Tanishq India's first and largest jewellery retail store chain.