Nike: Page 4

Business News

Nike's Adapt BB Is an App-Controlled, Self-Lacing Basketball Shoe

An app lets you adjust how it fits around your foot, change its LED colors and more.

Branding

4 Branding Lessons From Nike's Colin Kaepernick Ad

The initial outrage cost Nike some customers but sealed its relationship with a much larger, and growing, customer base.

Buying / Investing in Business

Amazon Surges to $1 Trillion. 3 Things to Know Today.

Stay in the know in 60 seconds.

Growing a Business

The 25 Companies That Gen Zers Dream of Working at

You'll never guess who tops the list.

Growing a Business

The Case for Corporate Citizenship

A corporate conscience is compatible with profit and other values not so easily measured.

Leadership

12 Quotes on Leadership, Passion, Hard Work and More from the Entrepreneur Behind Nike Phil Knight

Nike's Phil Knight can teach you a thing or two about entrepreneurship.

Branding

Online Sales and the Importance of Branding Your Business From Day 1

One lesson is that the founder of the brand -- unless we're talking Steve Jobs -- shouldn't become the face of the business.

Marketing

5 Rules of Marketing That Will Help You Find the Right Niche and Thrive

Being first matters more than being better. Just ask Coca-Cola. Better yet, ask Pepsi.

Innovation

Nike's Self-Lacing 'Back to the Future' Sneaker Is Here and Is Cooler Than You Think

Laces? Where we're going, we don't need to tie laces.

Science & Technology

We Finally Know When We Can Get Our Hands on Nike's Self-Lacing Sneakers

Forget about self-driving cars -- these self-lacing sneakers are the next big thing.

Fundraising

Nike Just Validated What I Already Knew: Golf Sucks

For everyone seeking an astronomically expensive and frustrating time suck with no health benefit, there is golf.

Growth Strategies

The Art Of Storytelling: Nike Way!

Entrepreneurs and business, the ability to articulate a story is an invaluable asset.