Public Relations

4 Tips on Writing Guest Articles Without Ruffling Editors' Feathers
Marketing Bootcamp

4 Tips on Writing Guest Articles Without Ruffling Editors' Feathers

Give value to your brand by careful crafting of an article that offers valuable opinions and advice to a wide audience.
Craig Corbett
Reporters Don't Take Orders and Other PR Truths
Marketing Bootcamp

Reporters Don't Take Orders and Other PR Truths

Getting media attention is a challenge. Dictating the result if you succeed is impossible.
Adam Fine
What Entrepreneurs Can Learn From Theranos's Fall From Grace
Marketing Bootcamp

What Entrepreneurs Can Learn From Theranos's Fall From Grace

Honesty and transparency are vital for success. Don't let your customers hear from somebody else that you've sold them a work in progress.
Lydia Belanger
This Chicago PR Pro Accidentally Created a Career Building Instagram Followings
Entrepreneur Network

This Chicago PR Pro Accidentally Created a Career Building Instagram Followings

Alex Moresco, founder of A Moresco PR, tells C1 Revolution why you need more fans and less followers on the visual social-media platform.
Entrepreneur Network
6 Secrets to More PR in Less Than an Hour a Day
Marketing Bootcamp

6 Secrets to More PR in Less Than an Hour a Day

Talk is cheap. So get your customers chatting. HARO, anyone?
Edward Yang
4 Behavioral Styles to Know When Networking
Marketing Bootcamp

4 Behavioral Styles to Know When Networking

Understanding these types of behavior will allow you to develop stronger working relationships with potential partners.
Ivan Misner
Finding Employee Brand Evangelists
Make More Happen

Finding Employee Brand Evangelists

The best people to speak for your company may already be on your payroll.
Derek Newton
5 Ways to Generate Publicity for Your Company
Getting Publicity

5 Ways to Generate Publicity for Your Company

You need a story to tell and be available to tell it whenever a journalist is willing to listen.
Jacqueline Whitmore
The PR Secrets to a Successful Soft Launch
Marketing Bootcamp

The PR Secrets to a Successful Soft Launch

Whether you are an online service or a local eatery, having a soft launch is a solid strategy to put your business through a stress test.
Lindsey Groepper
3 Questions to Ask Before Hiring a PR Agency
Marketing Bootcamp

3 Questions to Ask Before Hiring a PR Agency

It can be tricky finding the right public relations agency for your startup. Where do you start?
Elliot Tomaeno
5 Ways to Amplify Your Media Coverage
Marketing Bootcamp

5 Ways to Amplify Your Media Coverage

Whenever you have a press mention, keep the party going by sharing that coverage with your shareholders.
Zach Cutler
How to Choose the Best PR Firm for Your Company
Marketing Bootcamp

How to Choose the Best PR Firm for Your Company

Not all agencies are created equally.
Lindsey Groepper
4 Tips for Successfully Launching a New Product From the Co-Founder of 5-Hour Energy
Marketing Bootcamp

4 Tips for Successfully Launching a New Product From the Co-Founder of 5-Hour Energy

The veteran energy drink marketing master shares the secrets to getting your merchandise in the right place -- into customers' hands.
Kim Lachance Shandrow
The Secrets to Getting Journalists to Notice Your Pitch
Marketing Bootcamp

The Secrets to Getting Journalists to Notice Your Pitch

Our PR expert, Lindsey Groepper, tells us the best way to reach out to reporters at major publications.
Lindsey Groepper