Public Relations

Study Finds People Think Robots Will Replace Humans at Many Jobs, Just Not Their Own -- Start Up Your Day Roundup
Start Up Your Day

Study Finds People Think Robots Will Replace Humans at Many Jobs, Just Not Their Own -- Start Up Your Day Roundup

Plus: More than half of startups in the UK say being acquired is their long-term goal.
Lindsay Friedman
The 'When' and 'How' of Using PR Correctly
Marketing Bootcamp

The 'When' and 'How' of Using PR Correctly

Publicity is a great way to market your business and build brand awareness for those with not a lot of cash on hand.
Lindsey Groepper
Millennial Social-Media Expert Explains Her Digital Strategies for Victoria's Secret, Hyatt, L'Oreal and More
Marketing Bootcamp

Millennial Social-Media Expert Explains Her Digital Strategies for Victoria's Secret, Hyatt, L'Oreal and More

Anna Schilawski talks about finding creative ways to capture consumers' attention with the help of social media.
Entrepreneur Network
The Mistakes That Make a PR Crisis Even Worse
Marketing Bootcamp

The Mistakes That Make a PR Crisis Even Worse

The surest way to turn a problem into a crisis is to pretend there is no problem.
Brett Relander
Get the Most Out of Your Marketing Agency in 5 Ways
Marketing Bootcamp

Get the Most Out of Your Marketing Agency in 5 Ways

Hiring a marketing agency is an exciting experience for a business, but don't get overzealous.
Erik Huberman
Here's How to Write PR Copy That Will Get Your Business Noticed
Marketing Bootcamp

Here's How to Write PR Copy That Will Get Your Business Noticed

Here are tips to help you write compelling copy more quickly -- whether for emails, tweets or press releases.
How Women Leaders Win and Help Others to Do the Same
Make More Happen

How Women Leaders Win and Help Others to Do the Same

We can do our best work, forge our own path and challenge everyone to judge us on the results we achieve while still supporting and championing the women around us.
Jennifer Connelly
How to Use Crowdfunding to Generate Major PR Buzz
Marketing Bootcamp

How to Use Crowdfunding to Generate Major PR Buzz

Check out these five examples of startups that leveraged campaigns for news stories, and tips so you can do the same.
Josh Steimle
Bragging About Treating Your Team Well Is Always Good PR
Make More Happen

Bragging About Treating Your Team Well Is Always Good PR

Don't be shy about going public when you boost pay or host fun events for your employees.
Derek Newton
5 Ways to Spend Money to Make Money
Marketing Bootcamp

5 Ways to Spend Money to Make Money

That corner booth at your next trade show could bring more revenue your way.
Jess Ekstrom
5 Things Not to Do When Pitching Journalists
Marketing Bootcamp

5 Things Not to Do When Pitching Journalists

From spelling and grammar errors to pitches that are bland and uninteresting, there are several things that can go awry in a pitch.
5 Excuses Entrepreneurs Make to Not Do PR
Marketing Bootcamp

5 Excuses Entrepreneurs Make to Not Do PR

'I don't have a story yet' is no excuse because everyone has a story.
Janet Murray
5 Ways to Turn a TV Appearance Into Evergreen PR for Your Brand
Marketing Bootcamp

5 Ways to Turn a TV Appearance Into Evergreen PR for Your Brand

Handled correctly, getting on TV is a marketing gift that keeps on giving.
Derek Newton
Learning From Volkswagen: 6 Tips for Surviving a Scandal
Marketing Bootcamp

Learning From Volkswagen: 6 Tips for Surviving a Scandal

Handled correctly, a scandal represents an opportunity to win trust, show goodwill and reassure consumers.
Luis Gallardo