Surveys

Customer Experience Surveys? They Don't Have to be a Pain.

Here are some strategies for getting customers to offer up the information you really need, about their experience.

Karl Wirth

Gender Pay Gap Reduced But Do Indian Women Earn More? 25% Lesser Says Survey

World Economic Forum last year showed gender gap between men and women is a persistent concern all over the world.

Aashika Jain

How to Target the Right Audience in 5 Simple Steps

Instead of trying to succeed by marketing to everyone, define your target audience.

Murray Newlands

4 Cloud Tools to Kickstart Your Marketing Team's Productivity

It's critical for marketing teams to be equipped with the tools required to ensure maximum productivity and transparency.

Andrew Medal

These Are the Countries Expats Are Flocking to

Sometimes, you just need to get outside your country's borders to find your purpose. Opportunities also abound for emigrating entrepreneurs.

Rose Leadem

Is Your Organization Playing the 'Gossip Game?'

Utilize pulse surveys to keep your organization on the same page.

Matthew Wride

The Work Perk That Matters More Than Free Food, Gym Equipment or an Open-Office Plan

Adobe's "Work in Progress" report will make you rethink what really motivates you in the office.

Rose Leadem

The Problem With Polling, Surveys and Opinion Is That People Fib

Trump's victory should be a wakeup call for anyone who makes a living peddling research, messaging and polling.

Ray Hennessey

To Find Your Ideal Client Begin With a Study of Yourself

Looking at your business and industry with fresh eyes is the best start to looking for new customers.

25 Ways to Make Your First Online Sale

Don't let the simple concept of a first sale mislead you. Obtaining that first customer can sometimes be a long, arduous battle. Here's how.

Mark Hayes

Big-Company CEOs Out of Touch When It Comes to Facebook,Twitter

The leaders of large companies are mostly avoiding social media. And they're missing an opportunity for their company's brand.

What's Eating Entrepreneurs Today

Small-business owners have a lot on their minds these days.