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Big Data

Entrepreneurs

The 8 Lessons Entrepreneurs Could Learn From Farmers

Embracing a farmer's work ethic will do more than put food on your table.
Business Intelligence

3 Things Business Owners Need to Know About BI

Business Intelligence, the analysis of data that companies create simply by doing business, can drive greater profitability.
Marketing

How Big Data Analytics Is Solving Big Advertiser Problems

Big data can help make sense of the information gathered, such as retention cost, average transaction value and even customer satisfaction.
Customer Relationship Management

Free Webinar: Unlock the Power of Customer Data

Learn about collecting and using customer and prospect data to provide the best experience you can for your customers.
Digital Marketing

How to Stand Out From the Crowd as a Digital Marketing Agency

Old -fashioned advertising and pricing transparency is a good start.
Privacy Concerns

Of Course 'Free' Services Sell Your Data

Unroll.Me is facing a backlash for selling user data to Uber, but people should know better by now about this industry-wide practice.
Self-Driving Cars

Connected Car Data Is the New Oil

In three years, automakers could make more money from connected vehicle data than car sales.
Technology

4 Ways Technology Is Changing the Events Industry

How mobile ticketing and new apps are revolutionizing an age-old business.
Business Valuation

Why Not Knowing Your Business's Worth Could Cost You Millions

Big data makes it easier for small businesses to get accurate valuations.
Big Data

5 Misconceptions Small-Business Owners Have About Big Data

From increasing customer loyalty to improving inventory management to strengthening B2B relationships, let data help your business.
Sales Strategies

The Hidden Advantages Data-Driven Sales Teams Have

After crunching your own numbers, you're guaranteed to uncover new and unique ways to grow your business.
Data Analysis

The Secret to Outpacing Your Rival? Competitive Insights.

Entrepreneurs live to innovate and to stay a step ahead. Here's how to use data to keep competitors in your rearview mirror and make it happen.
worth-knowing

BuzzFeed's CEO on the Secret to Virality

Jonah Peretti, CEO and founder of BuzzFeed, discusses how ideas spread and the need for creativity and judgment in a data driven world.
Marketing Success

Death to Automation: Bring Back the Humans

In sales and marketing, the human element is crucial.
Big Data

Does Open Data Really Empower Consumers?

Open data is helping with projects as diverse as city parking, energy use and medical treatments. Can it help your business?