Content Marketing

Marketing

Why Your Small Business Should Have a Content Marketing Strategy

The three main benefits of content marketing are increased sales, cost savings and loyal customers.
Ready for Anything

Biz-to-Biz Buyers Tell All: Survey Reveals 27 Sales Prospecting Stats You Need to Know

The people who make big-dollar buying decisions want you to know how to contact them and what topics to discuss.
Content Marketing

Build a Strong Foundation to Ensure Future Content-Marketing Success

Establishing a powerful marketing engine requires patience and these four strategies.
Content Marketing

3 All-Too-Familiar Writing Patterns You Need to Eliminate From Your Marketing Copy Today

Do you know the most overused word on the internet -- the one you should absolutely stop using?
Marketing

Small Businesses Seeking Higher Growth Regret Not Investing In Marketing Sooner

Businesses surveyed said they had put 7 percent into marketing their first year; they should have put in 28 percent, they said.
Ecommerce

Treat Your Social Media Like the Storefront You Want Customers to See

Your virtual storefront needs to be as inviting as a real one.
Content Marketing

3 Content Marketing Tips for Your Service Business

Find out what content marketing is and what types would work best for your service business.
Content Marketing

How to Make Your Content Spread Like Wildfire With This Simple Strategy

With all the content that exists, it can be hard to stand out.
Content Marketing

4 Steps to Writing Content That Converts

Hook them, engage them and tell them what you want them to do.
Ready for Anything

What Really Drives Sales Growth and Repeat Business?

Hint: It's neither your prospects' ability to buy nor how great your product or service is.
Brand Identity

3 Ways to Build Your Brand Identity Using Content Marketing

Can your content pass the 'logo test'? If not, it'll be just another one of those generic articles that bombard your target audience each day.
Content Marketing

The Winning Formula For Content Creation

Are you hitting the target with your content, or could you use a little target practice? Here are a few quick tips for creating content that converts.
Mobile-optimized website

Mobile Audiences Are Your Future

Follow these 7 steps to sharpen content for mobile users that they'll actually read, engage with and share, boosting your brand's word-of-mouth marketing.
Video

5 Tips for Creating Quality Video Content Even If You're Clueless How to Begin

Like pretty much everything else, getting started is half of succeeding.
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