Content Marketing

The 3 Types of Content You Should Stop Publishing Immediately
Marketing Bootcamp

The 3 Types of Content You Should Stop Publishing Immediately

Your customers can tell when content is generic or repackaged. So, cut the crap, and watch your business flourish.
Neil Patel
5 Ways to Take Your Content Marketing from Good to Great
Marketing Bootcamp

5 Ways to Take Your Content Marketing from Good to Great

The first step is to establish your customer persona, your customer's need.
Eric Siu
Create Brilliant Content by Harnessing the Collective Genius of Your Team
Marketing Bootcamp

Create Brilliant Content by Harnessing the Collective Genius of Your Team

Make creating content a shared experience and getting media coverage a shared achievement.
Craig Corbett
The Dark Side of Content Marketing
Marketing Bootcamp

The Dark Side of Content Marketing

Content is king. A blood-thirsty king. Now feed him.
Mike Le
5 Content Strategies That Will Always Work
Marketing Bootcamp

5 Content Strategies That Will Always Work

Content marketing is here to stay. Make sure you're following these five basic strategies for creating stellar content.
Josh Denning
10 Social Media Posts That Deserve a Place in Your Content Calendar
Marketing Bootcamp

10 Social Media Posts That Deserve a Place in Your Content Calendar

These easy-to-customize structures can help you drive up engagement and attract a community of avid brand users.
Andrew Raso
6 Steps to Content That Is Easily Shared
Marketing Bootcamp

6 Steps to Content That Is Easily Shared

Make it easy for people to share your content.
Brian Sutter
9 Things About Content Marketing You Can't Get Wrong and Succeed
Marketing Bootcamp

9 Things About Content Marketing You Can't Get Wrong and Succeed

Content marketing is a powerful way to grow your business - as long as you understand the fundamentals.
Tony Messer
3 Keys to Create Engaging Content for More Customers and Sales
Marketing Bootcamp

3 Keys to Create Engaging Content for More Customers and Sales

Entrepreneurs creating a blog or podcast need to lay out a strategy that focuses on their goals.
Nathan Resnick
How to Calculate ROI for Your Content Marketing Campaign
Marketing Bootcamp

How to Calculate ROI for Your Content Marketing Campaign

What if you end up spending more money on it than it's worth?
Jayson DeMers
12 Secrets to Pitching the Perfect Guest Post
Marketing Bootcamp

12 Secrets to Pitching the Perfect Guest Post

There are many good strategies for pitching news and creative pieces, but there are additional measures you should take when you go after a dream website or publication.
10 Mistakes Content Marketers Make (And How To Avoid Them)
Marketing Bootcamp

10 Mistakes Content Marketers Make (And How To Avoid Them)

Content marketing, if done correctly, can be one of the most profitable customer acquisition channels for your business.
Chirag Kulkarni
How to Fix Each of the 7 Mistakes That Ruin a Good Infographic
Marketing Bootcamp

How to Fix Each of the 7 Mistakes That Ruin a Good Infographic

There's no point in making a carelessly designed infographic because it won't resonate with your audience. Make sure you aren't making these seven disastrous mistakes.
Derek Miller
11 Content Marketing Myths You Need to Stop Believing
Marketing Bootcamp

11 Content Marketing Myths You Need to Stop Believing

These excuses prohibit your company from maximizing its potential.
David Koji