Donald Trump is the clear winner in social media metrics, but whether that gets him to the White House, or even the Republican nomination, remains to be seen.
The Republican presidential debate was a case study in derailed discussion but, in many ways, not so different from the problems we all have trying to communicate.
To sustain long-term success, you should think of your brand as an extension of your personality and ideals -- just make sure your brand is receiving attention for the right reasons.