If you're not careful, you can make fatal mistakes that do more harm than good to your marketing. Even small mistakes can cause your company a bit of embarrassment that's best avoided.
Many business people -- from founders to established executives to onlookers -- misunderstand the role of boards and corporate governance, particularly for young companies.
There's no exact science for keeping your founding team members around for the long term but there are a few things you can do to increase your chances of being surrounded by those same early employees further down the line.