Building a Business
For True Employee Engagement, Follow These 6 Steps
Create a company where the team will put in extra discretionary effort, the sort required to create positive change.
Products | Page 8
Building a Business
3 Business Reminders Gleaned From an English Country Pub Opened in 1397
By Mel Carson
Building a Business
How (and Why) to Pivot From Services to Products
Service businesses have an inherent flaw: they're hard to scale. It's far easier to build and grow a sustainable product business.
By Steve Tobak
Building a Business
The Top 1 Reason Your Brand’s Revenue Is Declining
If you've tasted success and now have lost it, it usually comes down to one thing.
By Greg Shugar
Building a Business
6 Things That Aspiring Entrepreneurs Must Consider and Do
Leaders of startups can set out to try make the world better by refining their new product so their venture survives.
Building a Business
Apple’s Next Product Could Be the Very Thing Steve Jobs Said Nobody Wanted
Something's in the works at the tech giant.
Business Branding
Crumbs Dials Back on Cupcakes to Play Up New Products
With a new owner at the helm, the cupcake chain is continuing its post-bankruptcy comeback by introducing ice cream and more gluten-free products.
By Kate Taylor
Building a Business
The Formula for a Thriving Product Business
There are four factors successful entrepreneurs have in common. The man behind a recent Kickstarter campaign for a new set of games provides a great example.
By Stephen Key
Building a Business
To Keep Your Startup Alive, Keep Creating Value
Deter your company from meeting the fate of those unfortunate enterprises that have vanished. Keep renewing product offerings.
Building a Business
Beats $3.2B Sale Proves It’s Great, But Not Necessarily at Headphones
Why did Apple really acquire the Dr. Dre-led company, which audiophiles argue develops inferior products?
By Chris Kocek
Business Ideas
The Case for Consumer-Centric Innovation
Finding inventive product ideas from nontraditional sources can help companies stay ahead of the competition.
Thought Leaders
Connecting Entrepreneurs With Domestic Manufacturers
The Manufacturing Solutions Center is a one-stop shop for inventors and designers who need help getting their ideas through production.
Building a Business
These 4 Pitfalls Could Crush Your Startup
If you're launching a product, avoid these business-derailing mistakes.
Building a Business
A Cross-Country Trip Uncovers Profitable Strategies of U.S. Firms for Growth
A co-author of 'Roadside MBA' reports on how various firms plotted their diversification or arranged for economies of scale.
Building a Business
New Breed of Products Aims to Improve Users’ Lives
The definition of product design has expanded thanks to the likes of Nest and Jawbone.
Building a Business
8 Ways to Hit a Home Run When Pitching a New Product to a Major Corporation
A startup approaching a large company to market its wares needs to be prepared in multiple ways. Follow this guidance from a venture capital firm.