Publicity

News and Articles About Publicity

Fake News and the Threat to Your Brand: 4 Things You Can Do About It Now
Publicity

Fake News and the Threat to Your Brand: 4 Things You Can Do About It Now

While Facebook has made the spread of information faster and easier, CEOs should not be surprised they need to take steps to protect themselves from false information in the media.
John Pilmer
A 5-Step Checklist to Maximize Press Coverage for Your Business
Public Relations

A 5-Step Checklist to Maximize Press Coverage for Your Business

You're doing PR all wrong. The good news: It isn't hard to start doing it right, and it might even cost less than you think.
Ryan Erskine
The Secret to Getting a Popular Blogger to Review Your Product
Product Reviews

The Secret to Getting a Popular Blogger to Review Your Product

Here is an email template that will not only help land a product review, but also have the blogger share it with their massive audience.
Ramit Sethi
Want to Stand Out? Think Like An Editor.
Editor's Note

Want to Stand Out? Think Like An Editor.

Serve a need and be memorable.
Jason Feifer
How to Get the Media Hooked On Your Company
Publicity

How to Get the Media Hooked On Your Company

With everyone's products vying for media attention, here's how to get them interested in your company.
6 Ways to Go Mainstream and Develop Your Brand
Media Coverage

6 Ways to Go Mainstream and Develop Your Brand

Here is how to get the press and influencers to notice you.
Lewis Howes
YouTube's Highest-Paid Star Just Trolled Everyone. Here's What You Can Learn.
YouTube

YouTube's Highest-Paid Star Just Trolled Everyone. Here's What You Can Learn.

The reason why should be obvious, but many fell for PewDiePie's stunt.
Nina Zipkin
3 Ways to Turn a Startup's Bad Professional Review Around
Reputation Management

3 Ways to Turn a Startup's Bad Professional Review Around

Bad reviews often arise because a company attempts to run before it can walk. So, if this is you, don't "run" just yet.
George Chilton
The Trick to Getting Publicity for Your Business
Growth Strategies

The Trick to Getting Publicity for Your Business

Discover the secret to attracting positive media attention for your company.
Wendy Keller
Here Is How to Impress the Press
Publicity

Here Is How to Impress the Press

Getting your company into publications isn't as hard as you think.
24-Year-Old PR Mogul Richard Lorenzen's 5 Tips for Millennial Entrepreneurs
Public Relations

24-Year-Old PR Mogul Richard Lorenzen's 5 Tips for Millennial Entrepreneurs

Look for base hits, not home runs, this PR professional advises.
Jonathan Long
'Trumping' Bad Press: 5 Reasons to Listen to Your PR Team
Public Relations

'Trumping' Bad Press: 5 Reasons to Listen to Your PR Team

With Donald Trump's controversial statements flooding news headlines, business owners and spokespeople are becoming more aware of just how much their representation in the media can affect the way they are viewed in the public sphere.
Melissa DiGianfilippo