Want to Sell More Online? How 'Split Testing' Your Site Can Help
Here are four simple tests that compare different elements of your site to help it generate more leads and sales.
Pinterest Pins Will Promote Product Pricing, Availability and Retail Location
The 'Pin It' button will also be available over mobile apps, the popular social network says.
When Marketing to Men, Keep These 10 Stats in Mind (Infographic)
A look at the different patterns in the purchasing behavior of men.
Who Should I Hire for My Ecommerce Site?
New Google Tool Helps Businesses Deliver Better Online Ads
The tech giant today released a new resource that explores how different marketing tactics influence online buying behavior.
Facebook Expands Advertising Options With New 'Partner Categories'
Collecting user behavioral data from digital marketers, the social networking giant allows advertisers to target more specific audiences.
3 Ways to Create More Engaging Website Landing Pages
How your pages can encourage customers to interact with your content and make purchases.
Twitter's New 'Cards' Include Features for Business
Users can display photos, app information and products for sale.
Do I Need a Business License for an Online Store?
New Google Calculator Tracks Value of Mobile Marketing Efforts
Tool aims to help business owners estimate revenue driven over smartphones and tablets.
Using Twitter's Promoted Services
Learn how to put Twitter's paid services to work to help you advertise your business and generate revenue.
3 Startups Rethinking the Business of Gifting
As Amazon partners with Facebook to make gift-giving easier, a look at three services that are innovating this time-old tradition.
Brian Patrick Eha
Are You Ready for the Digital Holiday Shopping Rush? (Infographic)
Most small businesses aren't equipped to handle the demand online or over mobile, a new report says.
How to Diagnose and Repair 'Conversion Rate' Problems on Your Website
Consider these strategies if you aren't converting website viewers into paying customers.
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