Advertising

U.S. States With the Lowest Click-Through Rates Are Also Those With the Lowest Obesity
Click Through Rates

U.S. States With the Lowest Click-Through Rates Are Also Those With the Lowest Obesity

Data demonstrates that the states responsible for creating digital ad technology also happen to be the ones least likely to react to them -- probably because everyone's outside running or skiing or just being healthy in general.
Peter Gasca
Taco Bell Digs on Food Porn With New Breakfast Ads
Franchises

Taco Bell Digs on Food Porn With New Breakfast Ads

The franchise mocks the popular video series with their own take on the trend.
Lindsay Friedman
Try to Avoid Squawking Like a Peacock While Marketing Yourself. It's Annoying.
Marketing Bootcamp

Try to Avoid Squawking Like a Peacock While Marketing Yourself. It's Annoying.

Entrepreneur Network partner Matt Dubiel compares bad marketing to a loud peacock in this video.
Entrepreneur Network
Want People to Pay Attention to Your Ads? Make them Personal.
Advertising

Want People to Pay Attention to Your Ads? Make them Personal.

A new study found that customers responded better to contextual advertisements.
Nina Zipkin
Brain Break: Watch Lil Wayne Bathe Samsung's New Galaxy S7 in Champagne
Samsung Galaxy

Brain Break: Watch Lil Wayne Bathe Samsung's New Galaxy S7 in Champagne

The rapper makes it rain on the water-resistant device.
Jason Fell
Jordan Zimmerman: 'You Cannot Micromanage Anything and Run a Company This Big'
Team-Building

Jordan Zimmerman: 'You Cannot Micromanage Anything and Run a Company This Big'

In this installment of AskJZ, the advertising guru says that you must build and trust a team in order to thrive in any business.
Tracy Byrnes
What's Next for 'The Most Interesting Man In The World'?
Advertising

What's Next for 'The Most Interesting Man In The World'?

Jonathan Goldsmith discusses how he almost didn't take the part, highlights of the job and his future plans.
Opera Becomes First Big Browser Maker With Built-in Ad-Blocker
Performance Ignited

Opera Becomes First Big Browser Maker With Built-in Ad-Blocker

Faster loading, increased privacy and security and a desire for fewer distractions are behind the growing demand for ad-blockers.
5 Secrets Mobile Advertising Can Teach Desktop Marketers
Marketing Bootcamp

5 Secrets Mobile Advertising Can Teach Desktop Marketers

The desktop marketers who embrace mobile-marketing strategies will reap rewards
Fred Joseph
Say Goodbye to the 'Most Interesting Man in the World'
Advertising

Say Goodbye to the 'Most Interesting Man in the World'

Check out Jonathan Goldsmith's final appearance as the beloved Dos Equis pitchman.
Some Taiwanese Religious Groups Are Boycotting McDonald's After Seeing its New Ad
Franchises

Some Taiwanese Religious Groups Are Boycotting McDonald's After Seeing its New Ad

The commercial features a boy coming out to his father using a McCafe cup.
Lindsay Friedman
How 'Content Shock' Has Led to the Rise of the Chief Revenue Officer at Financially Struggling Online Publications
Marketing Bootcamp

How 'Content Shock' Has Led to the Rise of the Chief Revenue Officer at Financially Struggling Online Publications

Publishers who fail to embrace native advertising as part of a CRO-overseen business will continue to see nose-diving revenues.
Pratik Dholakiya
You're Way Late to the Gold Rush If You're Marketing Yourself Exclusively Online
Marketing Bootcamp

You're Way Late to the Gold Rush If You're Marketing Yourself Exclusively Online

Matt Dubiel explains why offline is the new online in an over-saturated Internet-marketing universe.
Entrepreneur Network
The FDA Wants to Find Out if Cartoon Drug Ads Are Bad for Consumers
Advertising

The FDA Wants to Find Out if Cartoon Drug Ads Are Bad for Consumers

The agency will look into whether the ads obscure important safety and side effect information.