What Is a Logo? Just the Beating Heart of Your Brand, That's All.
The fundamental logo is probably one of the most over-looked pieces of any business.
3 Brands That Got Creative and Got It Right With Mobile Video Advertising
Three video advertising campaigns from three big brands hit the sweet spot with creativity, vision and forward thinking.
Twitter Wants You to Make Money From Videos
Ads will soon roll before some videos on the microblogging site, with part of the revenue going to the uploader.
How to Avoid Overspending on Marketing
In this video, Entrepreneur Network partner Poornima Vijayashanker and Storyhackers co-founder Ritika Puri discuss how to avoid overspending on marketing your product or business.
3 Deadly Sins of Facebook Advertising
Maybe it's not Facebook. Maybe it's you.
Google to Penalize Mobile Sites With Intrusive Pop-Ups
Starting in January, some sites will be ranked lower in Google's mobile search results.
So, What's a Brand Ambassador and Why Are They Important?
Nobody does sales better than anybody who has bought a product and is raving about it to their friends.
The Big Change That Could Be Coming to Snapchat
A new acquisition could mean more of a focus on ads.
FTC Wants Better Disclosures for Sponsored Social Media Posts
If a company is paying you to shill a product on social media, you better do more than write a little #ad hashtag at the very end of your post.
Telltale Signs You Have an Ad Fraud Problem
Don't let ad fraudsters win. It's time to fight back.
6 Ways to Use Video to Sell New-Product Concepts
The trick is to show the benefit of your idea without disclosing exactly how it works.
Whole Foods Just Got Slammed for Its 'World's Healthiest' Claim
The U.S. Patent and Trademark Office rejected the company's attempt to update its advertising slogan to 'World's Healthiest Grocery Store.'
Why Riding the #Rio2016 Wave Could Land Your Business in Legal Trouble
The U.S. and International Olympic Committees are cracking down on the unauthorized use of their intellectual property.
Can There Be Plagiarism In Marketing?
Truly unique ideas are all but impossible but you make any idea your own by putting your brand's spin on it.
Starting a Business
Reprints & Licensing
© 2017 Entrepreneur Media, Inc.
This ad will close in
STAY INFORMED. GET INSPIRED.
Get our Best of the Week Newsletter direct to your inbox