3 Lessons Companies Can Learn From the Pokémon Phenomenon
Pokémon Go walks consumers to the door of physical locations by keeping them engaged in their quest. That's doing mobile right.
How to Create an Effective Banner Ad
Make your banner ad irresistible to people who see it.
Cheating Site Ashley Madison Is Back With an Ad Campaign We Don't Understand
The infamous site wants users back. But after a hacking nightmare, can it win back cheaters' trust?
Kim Lachance Shandrow
Why Snapchat's 'Memories' Proves It's a Real Competitor to Facebook
Best known for its disappearing photos and videos, Snapchat has given users the most compelling reason yet for lingering on its increasingly ad-backed app.
Make More Happen
With its New Ad, Chipotle Wants to Make You Forget Its Troubles and Fall in Love Again
The embattled restaurant chain put out a charming advertisement amidst legal trouble for a top exec.
Start Up Your Day
Kellogg's Is Opening a Cereal Cafe in New York -- Start Up Your Day Roundup
Plus: Walmart is making a month of free shipping available to everyone.
How Ad Fraud Ruins the Internet
Ad fraud is infiltrating the Internet, and it affects every single one of us.
Ready to Launch
Build Your Platform, Your Audience and Your Business with Content Marketing
Learn how to create a content marketing strategy, develop a platform, and deliver and monetize your content.
This Is How You Write Headlines That Hook 'em!
You can have the sharpest ad copy, but it won't reel in readers (nor land the sale) if they don't get past the headline.
Start Up Your Day
Microsoft Has Partnered With a Marijuana Startup -- Start Up Your Day Roundup
Plus: The family of a victim of the Paris terrorist attacks is suing Facebook, Google and Twitter.
How to Monetize Your Facebook Advertising
Entrepreneur Network partner Ben Angel explains in part three of this video tutorial how to really make the big bucks via Facebook ads.
Instagram Now Attracts More Advertising Than Twitter, Survey Says
Sixty-three percent of advertisers said they were most likely to use photo-sharing app Instagram, compared with 56 percent who said they would use social network Twitter.
Scientists Can Identify Our Emotions Based on the Air We Breathe. Can That Help Marketers?
The study could be another way to evaluate audience responses to campaigns.
Troubleshoot Your Facebook Ads in Just Minutes Using the 'Grid Formula'
Entrepreneur Network partner Ben Angel explains in part two of this video tutorial how to maximize Facebook advertising.
Starting a Business
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