Business Branding
5 Ways to Get People to Remember You (And Your Company)
In a sea of companies and entrepreneurs, it is easy to get lost in the crowd. Here are a few pointers on how to stand out.
By Dorie Clark
Connecting with Customers | Page 4
Online Presence
9 Advanced Twitter Tips and Tricks
If you want to get the most out of your time and money in Twitter, then take it to the next level with these nine strategies.
By Scott Levy
Online Presence
Brand Visibility: Techniques and Tactics
Your brand becomes visible by being shared, read, and seen on social media. These tips will help you keep it consistent and get it seen.
By Scott Levy
Marketing
3 Ethical Ways to Boost Positive Online Reviews
A look at the strategies some entrepreneurs are using when generating and making the most of their customers' comments.
By Alina Dizik
Online Presence
The Best Way to Win Repeat Customers
In this special 'Ask Entrepreneur' feature, entrepreneur Gary Vaynerchuk explains why you should focus on farming instead of hunting when it comes to getting that new customer to buy again.
Marketing
Gary Vaynerchuk on Keeping it Real With Customers
In this special 'Ask Entrepreneur' feature, insight on how to develop relationships without appearing overly aggressive.
Marketing
5 Sales Tips to Recharge During the Lazy Days of Summer
Sales pro Grant Cardone says when others go to sleep, you need to wake up. Here's his advice on how to work smarter to boost sales and gain a competitive edge.
Business Branding
Beauty Businesses on Wheels
Small beauty-product marketers are extending their reach by going mobile. Here, a look at the benefits and what you can learn from these four-wheeling entrepreneurs.
By Jane Porter
Marketing
How to Stand Out by Keeping it Simple
Got a new spin on an old idea? Ditch the buzzspeak and use plain language to rise above the competition.
Online Presence
Why Forums May Be the Most Powerful Social Media Channel for Brands
Forums and message boards can help you connect with customers -- but keep the marketing messages to a minimum.
By Jason Falls
Marketing
Forget Networking. How to Be a Connector
It's critical to hone your "connector" skills -- that is, your ability to make new friends and acquaintances. Here's how.
By Alina Tugend
Marketing
How to Make a Personal Connection with Customers
Seven ways to build relationships with prospects that lead to more sales.
Building a Business
How to Stage a Small-Business Comeback
Three turnaround strategies to survive, and thrive, beyond the recession.
By Jane Porter