How a Direct-To-Consumer Mattress Start-up Raised INR 11 Cr In Funding
The start-up intends to use the funds for brand building, launching new products and growing the management team.
5 Creative Ways Consumer Data Can Quickly Scale Your Business
The right applications can benefit both you and your customers.
5 Email-Marketing Strategies to Conquer Consumer Inaction
Start creating list segments based on actions users don't take.
This is How Supply Tech is Solving New-Age Challenges for End-Consumers
To overcome unpredictability in demand, a robust system is needed that offers real-time updates along with end-to-end visibility across the entire supply chain
7 Reasons People Hate Your Ads -- and What to Do About It
Accepting these hard truths will help you create better, more effective ad campaigns.
Factors Impacting The Growth of Cold Supply Chain Sector in India
As a country with the predominant industry being farming, the need on developing the supply chain with the focus on temperature control is nascent and highly disorganised
Lessons from Relationships and Marriage in Developing a Customer Experience Strategy
What is the strategy that brands can look at to offer a superior experience? A key approach is the omnichannel one
Humanizing Customer Experience
Conversations are the easiest, most personal and fulfilling way to facilitate interactions between the brand and the consumer
Let's Have A Yogic Affair
Going nuts with nutrition and breaking the monotony from healthy eating, Nutty Yogi finds a sweet spot amidst leading 'nutty lives but with yogic food'
The Importance of Marrying IoT to Consumer Products for Ease of Life
Untangling Connectivity: How IoT in consumer products helping users simplify their lives
Technology- A Game Changer in the Travel Industry
Travel Agencies have even switched from offline to online to such the market demands and to cater to the needs of the consumer
Is This Time-Poor Generation Fuelling The USD$31 Billion Gifting Market?
The rise in gifting culture sees an increasing demand for personalised gifts while the gifting market reaches a CAGR of 8.5 per cent by 2021
This Singapore-based Startup Has a Not So Ordinary Solution For All Your Gifting Needs
More and more people are recognising the importance of giving the right gift
How Vietnam Is Embracing the Cashless Revolution
The number of people making mobile payments in stores is growing fastest in the country
Every Minute Online Is a Battle for Consumer Attention
Check out this not-to-scale visualization of what is happening on the internet every single minute of every single day this year.