Finding Customers: Page 6

Collaboration

How to Recruit Creatives and Craft a Great First Impression for Your Startup

Shoddy design can be fatal for startups dependent on making a strong first impression. Creative freelancers can be the lifesavers.

Social Media

#2 Facebook Advertising Mistakes That Even Experienced Marketers Make

Create ad sets with multiple images to narrow down those images that attract the most attention from your audience

Science & Technology

Inside the Subtle Marketing Shift That Changed Roomba's Fortunes

How lowering expectations and downplaying its own technology helped a cutting-edge company reach a whole new customer.

Growing a Business

Why Leading With Value Is a Mistake -- and What to Do Instead

Positioning with value is often the worst thing you can do. Learn the 95:5 formula.

Growing a Business

Want to Find Lots of Paying Customers? Watch This Facebook Live July 18, 1 p.m. ET

Customers don't magically appear. But with this week's 'Tough Love Tuesday,' you'll learn how to turn users into paying customers.

Growth Strategies

Do You Want To Monetize Your App? Here's What You Need To Consider

Opting for virtual goods enhances the engagement level, in turn strengthening the monetization strategy

Marketing

Turn More Prospects Into Customers

Learn how to turn more prospects into clients by leveraging the decision-making process every prospect goes through.

Growing a Business

Did Your One Big Customer Disappear? Poor You!

Never forget that to them, you're just a bill they pay.

Growing a Business

3 Customer Nightmares and What I Learned From Them

Avoid the headaches of dealing with difficult clients by watching for these red flags.

Growing a Business

How This Startup Succeeded by Ignoring Its Most Important Customers

Shyp always envisioned itself as a service for small businesses. But when it launched, it strategically went in a totally different direction.

Marketing

Customers Lie -- So Stop Taking Their Bad Advice

Your customers can put your business on the map, but that will happen only if you get the real scoop before you launch.

Growing a Business

This Co-Founder Plants Roots at Colleges, Inspiring Students to Become Farmers

Freight Farms has learned that it has to give its customers the knowledge to succeed without too much individual handholding.

Social Media

Four Keyword Research Tips For UAE-Based Small Businesses

Small businesses can make the most out of their digital marketing efforts by investing time upfront in keyword research.

Starting a Business

5 Lessons I Learned Following Steve Blank's 'The Four Steps to the Epiphany'

The "Four Steps" is the best way to validate your idea. It does not make your idea a great one.