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First Impressions

Branding

5 Tips for Building a Strong Brand Identity

What's in a name? Everything: A vibrant brand is what keeps a prospective customer interested long enough to view your offerings.
Networking

How to Make a Great First Impression

Answering the simple yet complex question: 'What do you do?'
Personal Branding

12 Phrases That Are Making You Sound Ignorant

Every time you speak is another opportunity to make a lasting impression. For good or not so good.
First Impressions

Don't Underestimate How Much Spelling Matters in Business Communications

Even in writing, you have just one chance to make a good first impression.
First Impressions

Don't Make Things Awkward: Reduce Uncertainty and Proactively Communicate

Sylvie di Giusto, founder of Executive Image consulting and author of "The Image of Leadership," provides tips to help you lead your business.
First Impressions

4 Techniques Successful People Use to Make a Positive First Impression

Got a firm handshake? Remembered to bring business cards? Go to a party or event prepared to "wow" people in those first crucial seconds.
Career Change

3 Essentials for Making a Big Splash at Your New Job

No first impression is more important than the one you make on the people you will work with.
First Impressions

A Stupid 3-Word Phrase That Instantly Ruins Your Credibility

If somebody tells you price isn't important they are delusional.
Business Gifts

Don't Assume What Gifts Potential Partners Want -- You Can't Afford to Be Wrong

Treat your recipients' loved ones to something nice. Just stay away from their kids until you know them better.
Personal Improvement

8 Ways You're Making a Bad Impression and Don't Even Know It

Use these tips to ensure you're putting your best foot forward and finding solid ground in a relationship.
Self Improvement

12 Things College Students Need to Know About the Business World

Successfully transitioning from classroom to board room means growing up in ways that don't show on your MBA transcripts.
Intelligence

10 Research-Proven Tricks to Seem Smarter Than You Are

Certain behaviors carry special power to magnify your intelligence in the eyes of others. Here are 10 you can use to your advantage today.