How To

Have an Invention? Here's How to Make It Into an Actual Product. (Infographic)
Manufacturing

Have an Invention? Here's How to Make It Into an Actual Product. (Infographic)

As the creator of a new product, you need to know the costs so you can weigh the risks and the rewards.
Laura Entis
3 Ways to Make More Money With Your Mobile App
Marketing Bootcamp

3 Ways to Make More Money With Your Mobile App

When you have an app for your business and you're using it to generate ad revenue, you're killing two very profitable birds with one stone.
Jana Barrett
7 Quick Tips for Redesigning Your Company Logo (Infographic)
Marketing Bootcamp

7 Quick Tips for Redesigning Your Company Logo (Infographic)

Change doesn't have to be complicated. Simply tweak the old to ring in the new. Here's how.
Kim Lachance Shandrow
How to Live Rent-Free While Building Your Business
Personal Finance

How to Live Rent-Free While Building Your Business

With this simple strategy, you'll have enough to cover monthly living expenses and may even turn in a profit.
Brandon Turner
How to Be More Persuasive at Work
Persuasion

How to Be More Persuasive at Work

To achieve complex goals, we often must rely upon the hard work and cooperation from those around us.
Ken Sundheim
How to Disrupt Your Sales Funnel for Better Results
Marketing Bootcamp

How to Disrupt Your Sales Funnel for Better Results

Your business should aim to change the ordinary purchasing transaction into a fun-filled festival. Lead your team toward more sales with a creative approach.
Shayla Price
10 Questions to Ask When Franchising Your Business
Franchising Your Business

10 Questions to Ask When Franchising Your Business

From startup costs to legal docs, to vetting franchisees, here's what you need to know before putting your brand in someone else's hands.
Kim Lachance Shandrow
5 Tips for Launching a Non-Profit Campaign on Kickstarter
Crowdfunding

5 Tips for Launching a Non-Profit Campaign on Kickstarter

Isabel Sheinman, director of business development at Library for All, shares strategies for success on the crowdfunding platform.
Laura Entis
3 Steps for Getting Paid for Public Speaking
How To

3 Steps for Getting Paid for Public Speaking

Sometimes all you need is the courage to ask.
Poornima Vijayashanker
Marketing Bootcamp

4 Steps to Attracting and Building Better Customers

When you're operating on a budget, you can't fulfill every whim, so part of the responsibility -- and surely thrill -- of owning a business is learning to set and then meet your clients' expectations.
Jana Barrett
You're Drinking Coffee All Wrong. Here's How to Fix That. (VIDEO)
Coffee

You're Drinking Coffee All Wrong. Here's How to Fix That. (VIDEO)

Wake up and don't smell (or sip) the coffee. At least not right away. Here's why.
Kim Lachance Shandrow
How to Acquire Customers Without a Marketing Budget (Infographic)
Finding Customers

How to Acquire Customers Without a Marketing Budget (Infographic)

The old adage 'you have to spend money to make money' doesn't always apply to marketing.
11 Strategies to Change How You Email
Email

11 Strategies to Change How You Email

Transform how you manage your inbox and change your life.
Nina Zipkin
4 Keys to Marketing on Twitter
Marketing Bootcamp

4 Keys to Marketing on Twitter

With over 302 million active users, Twitter is a platform you need to get in on.
Nathan Resnick
How to explainers, in article, blog or video form, are extremely popular sources of information for typically non-experts to learn more about various topics and skills. For entrepreneurs, how to's can be invaluable resources that are relevant to questions that business owners encounter, such as "How to Write a Business Plan" and "How to Name a Business."