Local Search

Technology

City-Specific Domain Names to Be a Boon for Local Business Owners

New web addresses with endings such as .london and .nyc will amplify the online presence of local businesses.
SEO

How Local SEO Works and Why It Matters for Small Businesses

Now is the best time to start creating a local strategy and to start building up your presence on search engine results pages.
Yelp

Lazy Customers Can Now Search Yelp Using Emojis

Fewer characters? Sure. More convenient? Probably not.
Technology

Yelp Listings, Reviews to Be Featured in Yahoo Search Results

With the partnership, Yahoo's data on local businesses is about to get a lot more detailed.
Marketing

Foursquare Testing 'Sixth Sense' Location-Based Recommendations

New feature will proactively help users discover businesses and other interests they otherwise might miss.
Marketing

5 Lessons in Local Mobile Advertising from Big Brands

Mobile advertising has the potential to spur customers to action in ways tradition advertising doesn't. Here are a few things you need to know to get it right.
Social Media

How Facebook's Updated 'Nearby' Tool Can Boost Your Business

Here's what small businesses can do to ensure they're more easily discovered on the giant social network.
Marketing

How to Mine Google's Gold Mine for Local Businesses

Optimizing Place Pages and garnering five-star reviews can help you beat rivals large and small.
Marketing

Apple vs. Google Maps Battle Revs Up Local Search Options

Maps are now a battleground for tech giants. Here are three things you need to know to get the most from marketing on mobile maps.
Marketing

Google+ Adds New Local Listings Tab for Businesses

A company's listing on Google will be available to users across Google search, maps, mobile and now Google+.
Marketing

How Your Business Can Get on Siri's Radar

Make sure your business garners love from the iPhone's new voice-activated search assistant.
Technology

How Apple's Siri Could Destroy Local SEO

The emergence of voice recognition search tools could change the way mobile customers discover your business. Here's what you need to know now.