Niche: Page 2
5 Ways to Differentiate Your Products and Services in an Oversaturated Market
Defining what makes your offering different will determine your success.
5 Steps on How to Start a Business and Get It to Market, Quick and Lean
If you don't get a head start going to market, other businesses may end up dominating your niche even with an inferior product, just because they beat you to the punch.
The Riches Are in the Niches
David Tao, editor and co-founder of BarBend, shares his thoughts on how to identify an underserved niche.
Is Focusing On a Specific Niche Really That Important?
To specialize or not to specialize, that is the question. (The answer is yes.)
Understanding the Concept of 'Niching Down' for Budding Entrepreneurs
The niche is comfortable, but it can become an enemy to an entrepreneur's ambitions.
How Startups Can Get in and Stay Competitive in Scaling Industries
Opportunities for small businesses to disrupt or even dominate markets don't come along every day. When technological and legal landscapes shift, however, enterprise companies tend to be slow to react.
4 Essential Tactics for Building a Lifestyle Business
You have everything you need to build a successful lifestyle business.
6 Niche Social Media Networks Changing the Ways We Connect, Collaborate and Discover New Opportunities
If Facebook and LinkedIn don't cut it, try these other social media networks.
Staying in Your Lane: Why Startups Must Stay Focused
Your company can't solve every problem for every consumer. Make intentional decisions about which opportunities you'll pursue.
How Lorren Barham Launched a Niche Business in an Almost Unknown Industry
Lorren Barham, the founder of Pet Wellness Worx, launched a business in pet rehabilitation, a relatively unknown industry. She found a niche – but she also needed to educate her market.
Women Entrepreneurs in India: Emerging Issues and Challenges
They are being recognized and appreciated not just nationally but also in the international sphere
This Software Company is Happy to Leverage its Niche Services to Grow
The company does not believe in expansion only through scale
This Indian Brand is Trying to Make TV Affordable for All Households
Currently, the company is not aiming to compete with stalwarts like LG and Samsung, but to provide advanced features at pocket-friendly prices
The Most Powerful Word in Business Is 'No'
Focus in business is one of the key ingredients to success. Focus comes from the word no.
How to Make Your OTT Platform Stand Out in the Indian Market
Original content primarily enables platforms to create differentiation and drive user engagement and stickiness.