Reputation Management

6 Reasons Why Amazon Product Reviews Matter to Merchants
Product Reviews

6 Reasons Why Amazon Product Reviews Matter to Merchants

How buyers and sellers alike benefit from the company's legendary online reviews.
Jay Lagarde
Why Online Reputation Management Is Like Brushing Your Teeth
Marketing Bootcamp

Why Online Reputation Management Is Like Brushing Your Teeth

You don't wait until your teeth are rotting and gross before you clean them, do you? Don't wait until your online reputation is a mess either before you decide to take care of it.
Ryan Erskine
5 Ways to Embrace Online Reviews -- Good or Bad -- and Win New Customers
Make More Happen

5 Ways to Embrace Online Reviews -- Good or Bad -- and Win New Customers

There's no getting around cyber-savvy critics. Here's how to use them to your advantage.
Jeremy Gin
'Yelp For People' Co-Founder: Your Hate Only Fuels My Resolve to Launch Peeple
Apps

'Yelp For People' Co-Founder: Your Hate Only Fuels My Resolve to Launch Peeple

Our exclusive Q&A with Julia Cordray, the brassy CEO behind the Internet's most hated app.
Kim Lachance Shandrow
How to Handle the Disgruntled Employee Out to Sabotage Your Business
Managing Employees

How to Handle the Disgruntled Employee Out to Sabotage Your Business

An unhappy team member can be your worst enemy if he or she is seeking revenge. Here's how to prevent an insider from destroying your brand.
Anca Bradley
Star Ratings Matter Just as Much as (If Not More Than) Online Reviews
Marketing Bootcamp

Star Ratings Matter Just as Much as (If Not More Than) Online Reviews

Research shows how even an average 3-star rating for your business can hurt your bottom line.
Chris Campbell
6 Steps to Control Your Merchant Reputation on Amazon
Reputation Management

6 Steps to Control Your Merchant Reputation on Amazon

Staying on top of feedback should be a top priority when dealing with the online retailer.
Jay Lagarde
5 Rules for Stand-Out Marketing Campaigns
Marketing Bootcamp

5 Rules for Stand-Out Marketing Campaigns

These steps helped an old company achieve record growth, and they can help your business too.
Ann Handley
5 Steps to Fix Your Personal Brand When Insults Stick
Radicals & Visionaries

5 Steps to Fix Your Personal Brand When Insults Stick

How do you redirect public perceptions when criticisms stick, especially if these labels are based in reality?
Harrison Monarth
Inside the Mind of the Modern Intern: 5 Things You Need to Know
Internships

Inside the Mind of the Modern Intern: 5 Things You Need to Know

Internships should include compensation and opportunity for mentoring.
Nathan Parcells
Battling Brand Sabotage: The Angry Critic
Customer Experience

Battling Brand Sabotage: The Angry Critic

Only one negative online review can destroy your company's reputation. Here's how to prevent that from happening.
Anca Bradley
3 Steps to Repair a Damaged Reputation
Reputation Management

3 Steps to Repair a Damaged Reputation

Has your personal brand suffered a serious blow or maybe even sabotage?
Lida Citroën
This Creepy, Yelp-Like App Lets You Rate People Like Restaurants
Apps

This Creepy, Yelp-Like App Lets You Rate People Like Restaurants

Imagine if Tinder, Facebook and LinkedIn had a snarky stalker baby and, yuck, you're there.
Kim Lachance Shandrow
Prepare to Protect Your Online Reputation Before It's Under Attack
Online Reputation Management

Prepare to Protect Your Online Reputation Before It's Under Attack

The content you put online now could save your reputation if you or your company are ever in the news for unwelcome reasons.
Carol Roth