Reputation Management

Company Reputation

You Shall Be Judged By the Company You Keep!

Your company's references must be managed, evaluated and checked to make sure it's helping to get new clients.
Online Reviews

Using Online Reviews to Win New Customers

Taking the time to respond to all reviews, both good and bad, will improve your business image in the long run.
Emotions

Your Brand Is About the Feels

Integrity, reputation, trust and relationships are the components of the emotional side of branding.
Reputation Management

5 Ways to Take the High Road When Haters Attack Your Reputation

The worst possible mistake when people malevolently undermine you is proving them right by sinking to their level.
Entrepreneur Network

What We Can Learn From the Mast Brothers' Chocolate Scandal Recovery

Bolanile Maté of Be Better Paris describes ways you can reinforce your core value system after it has been challenged.
Reputation Management

4 Ways to Protect Your Brand Without Involving the Courts

Take action on addressing any negative reviews of your brand or business.
Reputation Management

How to Change Your Poor Personal Reputation at Work

One particular executive found out that his direct reports labeled his office 'the Gates of Hell.'
Personal Branding

3 Reputation Lessons From Peyton Manning's NFL Retirement

The legendary quarterback's career was exemplary off the field, as well.
Ready for Anything

How to Woo a Client Back After a Misunderstanding

These five effective techniques will help save your biggest accounts after a customer-service disaster.
Trust

Shaming Wrongdoers Makes You Appear More Trustworthy, Study Says

The report shows why conveying your moral outrage can make people more inclined to trust you.
Reputation Management

4 Key Metrics In Repairing Your Reputation Online

It only takes one mistaken tweet to obliterate years of good deeds.
Reputation Management

5 PR Tips for Martin Shkreli AKA the 'Most-Hated Man' in America

The man who achieved youthful infamy jacking up the price of life-saving medicine seems incapable of not alienating everyone not on his payroll.
Company Reputation

Does Your Organization Make a Great First Impression?

Has it occurred to you that that great applicant you want is interviewing you even as you're interviewing him?
Customer Feedback

7 Ways to Use Negative Customer Feedback to Beat the Competition

You can learn a lot about -- and how to improve -- your company from unhappy customers.
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