Sports Businesses

Building a Business

The Air Jordans of Ankle Braces? How Betterguards is Changing the Injury Prevention Game By Combining Safety and Swagger

Despite billions spent on sports medicine, ankle injuries remain stubbornly common. With roots in the NBA Launchpad, Betterguards is redefining injury prevention under CEO Tony Verutti by putting science — and athletes — first.

By Leo Zevin

Thought Leaders

This Attorney-Turned-Executive VP Has Closed Hundreds of Sports Deals. Here Are Her Top Tips for Successful Negotiations — and Relationships.

By Amanda Breen

Tech

Are AI Coaches the Future? Will Bill Belichick Be Replaced By AI? Here’s How Global Digitization is Transforming Sports

By Eugene Lisovskiy

Entrepreneurs

This Strategy Could Be the Solution to Future-Proofing Beloved Sports Teams

By Matthew Baxter

Entrepreneurs

WSC Sports Was Built on a Love for Sports. It Changed The Entire Game.

WSC Sports has revolutionized the way sports highlights are created, distributed and consumed.

By Robert Tuchman

Entrepreneurs

The Person Who Caught Aaron Judge’s 62nd Home Run Ball Could Be on the Cusp of an Entrepreneurial Journey — If They Play Their Cards Right

Aaron Judge has beat Roger Maris for the single-season home run record. The lucky fan who caught the ball might get a huge payday if they follow these tips.

By Christian Massa

Online Presence

Why PR Professionals Need to Pay Attention to the Social Media Revolution in the Sports Industry

The business of sports is a complex and sophisticated web of relationships.

By Krishna Athal

Entrepreneurs

How the Pandemic is Driving Innovation in Sports Business

Flexibility is the name of the game.

By Tanner Simkins

Building a Business

Hall-of-Famer Ivan ‘Pudge’ Rodriguez on How the Business of Baseball Has Changed

Now a $6-billion industry, America's pastime is bigger than ever.

By Thuzio Executive Club

Entrepreneurs

From Bad to Great: Lessons You Can Learn From the Chicago Cubs

What 'The Cubs Way' can teach about building a winning culture.

By Marty Fukuda

Business Ideas

11 Sports Businesses Using Entrepreneurial Skills to Disrupt the Marketplace

Sports are at the center of a vast array of businesses that use technology ingeniously to solve problems and boost their odds of success.

By Tanner Simkins

Thought Leaders

What It Means to Be an “Intrepreneur,” According to This SVP

When super athletes hang up their sneakers, Debbie Spander helps coach them to their next level of greatness.

By Dan Bova

Building a Business

Dick’s Wins Auction for Sports Authority Brand

The naming rights to a football stadium in Denver, Colo., home of the National Football League's Denver Broncos, are still up for grabs.

By Reuters

Building a Business

Professional Athletes: The Next Generation of Tech Entrepreneurs

What do you think keeps Steph Curry, Kevin Seraphin and Carmelo Anthony busy in the off season? Think 'tech.'

By Jaia Thomas

Marketing

Maria Sharapova and 6 Athletes Who Lost Their Nike Endorsements

Maria Sharapova is simply the latest star in a long list of high-profile athletes to be dropped by the company.

By Carly Okyle

Building a Business

New York Judge Orders FanDuel and DraftKings to Shut Down in State, Companies Plan to Appeal

The daily fantasy sports league companies are facing increasing scrutiny.

By Reuters

Building a Business

How One Major League Baseball Team Is Going to Bat with Rookie Sports Businesses

Want to work with the L.A. Dodgers? We have details on their new accelerator program.

By Brittany Shoot

Buying a Franchise

How One Man Made It His Business to Give Back

An Amazing Athletes franchisee does well by doing good.

By Tracy Stapp Herold

Building a Business

4 Winning Startup Strategies From Pro Football

In sports, just as in your business, what matters most is the quality of your idea and the consistency of your execution.

By Daniel Wesley

Building a Business

Former NFL Running Back Tiki Barber Creates Online Marketplace for Athletes

The ex-New York Giants star on his new venture and how his time as an athlete prepared him to become an entrepreneur.

By Trevor Turnbull

Building a Business

Web Startup Offers Fans Unique Experiences

Fandeavor.com puts sports junkies in the middle of the action.

By Matt Villano