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Sales

Customer Relationships

Definition: The ways in which your company communicates and deals with existing customers
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Customer Service

Definition: The degree of assistance and courtesy granted those who patronize a business
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Prospecting

Definition: The search for potential customers or buyers
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Manufacturer's Representative

Definition: An independent sales agent who works on commission
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Unique Selling Proposition (USP)

Definition: The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition
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Sales Force

Definition: The division of a business that's responsible for selling products or services
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Sales Letter

Definition: A form of direct mail in which an advertiser sends a letter to a potential customer
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Sales Records

Definition: The information you have on your customers, including but not limited to their contact information, how often they purchase from you, what they purchase and how they pay their bills
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