Brand Reputation - Page: 9
How to Shake a Negative Brand Image Using Mobile Marketing
Mobile can do far more than just bring your brand's image to new audiences -- it can help build it and even save it from the occasional PR crisis.
10 Ways You Can Gain Trust Online
Build your reputation and credibility with these tested tactics.
Ex-Subway Pitchman Jared Fogle to Plead Guilty to Sex With Minors, Child Porn
The former spokesman for the sandwich chain is expected to accept a plea deal on Wednesday.
The 5 Pillars of a Successful Personal Brand
Be your authentic self and give people their money's worth. Your brand will grow itself.
What Does It Mean to Be a Good Brand Ambassador?
Does Taylor Swift and her 57 million followers on Twitter interest you?
Obama's Ex-Press Secretary Is Now Working at McDonald's
McDonald's wants to be seen as a 'modern, progressive burger company' with the help of Robert Gibbs.
5 Ways to Take Control Over Your Startup's Public Image
One bad email, one poorly pitched product or one awkward meeting is all it takes to go from hero to zero in your network's eyes.
5 Essentials for Achieving Long-Term Success in the Tech Sector
Attrition for tech startups is wholesale, so a company that has adapted and prospered for more than 30 years is worth studying.
Why Businesses Should Think Twice About Getting Involved in Political Issues
Especially over social media.
8 Ways to Establish Your Business Credibility
While there are many traits attributed to successful entrepreneurs, credibility is the one that stands out above the rest.
A Tiny College Offers PR Crisis Lesson Businesses Should Study
When Shimer College was ranked one of the worst colleges in America, it trusted its loyalists to make its case. The strategy has worked well.
How to 'Fire' Bad Customers Without Burning Bridges
There are several things you can do to make the process as pain-free as possible for both parties involved.