Building Your Online Presence: Page 10
No Matter Your Digital Marketing Strategy, Make Sure You're Adding Value
If your goal is to engage your fans over social media, generate sales, or position yourself as an authority, you must provide value and a reason for people to interact with your brand.
6 Small Businesses That Are Doing Social Media Right
Our Team Digital dishes on the most unique and successful examples of online marketing they've seen.
3 Innovative Ways Startups Are Driving Results Over Social Media
How these small businesses are pushing the needle beyond hunting for simple likes, re-pins and re-tweets.
A Fitness Studio Makes Full-Court Social Press
South Carolina's Pure Barre is using social media to expand from workout to a lifestyle brand.
When Marketing Over Social Media, Test, Experiment and Test Some More
Our live discussion about best digital marketing tips with experts Joanna Lord, Eric Siu and Brian Honigman, hosted by Entrepreneur's Jason Fell.
12 Social Media Mistakes That Entrepreneurs Make
From overly promotional tweets to way-too-infrequent Facebook posts, business owners make lots of blunders when it comes to social media. Our Team Digital lists the biggest ones.
Facebook Rolls Out Graph Search
The social media giant rolls out a new tool allowing its users to search content posted by people in their network.
A Salon's Social Media Highlights
Indiana's G Michael Salon uses makeover photos and staffer bios to shape its Twitter and Facebook feeds.
How to Use Social Media and Not Feel Overwhelmed
Blogging, tweeting and pinning taking up too much of your time? Our Team Digital, a group of marketing experts, has this advice.
The Basics of Domain Names for Your Business
From choosing a registrar to maintaining your site, expert advice on how to keep your online business presence running, trouble-free.
A Restaurant Built (and Rebuilt) With Customer Loyalty
Tapping its social-media following helped this Brooklyn restaurant survive after a hurricane.
Digital Marketing Must: Deliver Great Content Where Your Customers Are
Our live discussion about best digital marketing tips with experts Karen Leland, Jayson DeMers and Adam Kleinberg, hosted by Entrepreneur's Jason Fell.
9 New Tips for Location-Based Marketing
It's been years since the early days of Foursquare and Yelp. What should entrepreneurs know now about location-based marketing? Team Digital has this advice.
From Facebook to Foot Traffic: Building a Bakery's Social Network
Giveaways and user-submitted photos helped this Michigan cupcake shop increase its Facebook engagement.
Getting Started: Social-Media Tips for the Service Crowd
When you're a service provider or B2B business, do you join Facebook, Pinterest, LinkedIn -- or something else? Our Team Digital has the answer.