Building Your Online Presence - Page: 2

When a Client Rips You on Social Media, Respond Like Kathy Griffin's Attorney

The epitome of professionalism is keeping your composure when an irate customer is bad mouthing you in public.

Gene Marks

3 Eras in the Evolution of Brick-and-Mortar Retail to a Digital Future With a Happy Ending

The goal is to make life a bit easier for customers, however they purchase from you.

Brent Franson

Digital Knowledge Manager: 5 Skills You Need to Succeed at the the Newest Marketing Role

DKMs use all the data a company has to determine what data it needs to solve problems and drive strategy.

Duane Forrester

It's Easy to Avoid a Dreaded Instagram Shadowban. Just Don't Act Like a Bot.

Despite the scary name, a shadowban is more like a time out than exile. Be nice and you have nothing to worry about.

Lesya Liu

Hannah Hart Shares the Secrets That Led Her to Go From Working Part Time to Running a YouTube Empire

The 'My Drunk Kitchen' creator and Food Network host explains that you can't create something great by yourself -- you need collaborators you can trust.

Nina Zipkin

Top 10 Marketing Conferences For Entrepreneurs

Marketing conferences are the shortest route to increased knowledge, exposure and opportunity.

R.L. Adams

7 Things You Must Do to Grow a Fanatical Following Online

Even with technology at their fingertips, your audience members want to hear real stories and connect in meaningful ways. Give them that, and they'll become loyal followers.

Daniel Marlin

4 Steps to Give Your Business a Digital Presence Overhaul

You put a lot of work into establishing your online presence, now keep working to enhance it.

Lesya Liu

How to Create a Polished CEO Presence Worthy of Mark Zuckerberg Without Hiring a Staff

The Facebook founder has a team that would be the envy of most startups simply to make him look good on social media.

Lesya Liu

10 Ways to Bolster Your Brand's Online Influence

The trick to becoming influential online is persevering when it seems nobody will ever pay attention.

John Rampton

The 'Why Before You Buy' Is Key to Connecting With Customers

Parsing the process your customer uses to find you is essential for maximizing your business's visibility to patrons, old and new.