Crowdfunding

5 Business-Funding 'Rules' to Break
Funding

5 Business-Funding 'Rules' to Break

New options exist for small businesses struggling to find financing. It's easier than ever to secure funding -- if you're willing to explore uncommon avenues.
Sherry Gray
Beating the Odds and Avoiding Failure When Crowdfunding
Run a Better Business

Beating the Odds and Avoiding Failure When Crowdfunding

Here are five ways to maximize your marketing efforts to land the crowdfunding cash you need.
The Staff of Entrepreneur Media, Inc.
9 Steps to Launching a Successful Crowdfunding Campaign
Run a Better Business

9 Steps to Launching a Successful Crowdfunding Campaign

If you're looking to get attention and funding for your business idea, crowdfunding might give you the initial push you need to make your dreams a reality.
The Staff of Entrepreneur Media, Inc.
The Craziest Things That Have Been Funded on Kickstarter in 2017 -- So Far
Kickstarter

The Craziest Things That Have Been Funded on Kickstarter in 2017 -- So Far

From an air pollution pen to a robot arm -- check out some of these successful out-there campaigns.
Rose Leadem
3 Industries Being Disrupted by Crowdfunding
Crowdfunding

3 Industries Being Disrupted by Crowdfunding

Crowdfunding is rearranging the way that entrepreneurs finance their creative endeavors, whether they're artists or engineers.
Andrew Medal
3 Secret Weapons to Make Your Crowdfunding Campaign a Resounding Success
Crowdfunding

3 Secret Weapons to Make Your Crowdfunding Campaign a Resounding Success

The future of crowdfunding is huge and complex, and can seem hopelessly fragmented to budding entrepreneurs. But with these tools, exposure and success can be a lot simpler.
Constance Aguilar
How to Make a Crowdfunding Video People Actually Watch
Crowdfunding

How to Make a Crowdfunding Video People Actually Watch

To draw serious interest from prospective investors, you must spend time and resources in fine-tuning your message.
Felix Tarcomnicu
What We Can Expect for Equity Crowdfunding in the Year Ahead
Equity Crowdfunding

What We Can Expect for Equity Crowdfunding in the Year Ahead

The final JOBS Act regulation went live in 2016, and now the market is learning how it works.
Richard Swart
This Crowdfunding Category Will Blow Up in 2017, Says the CEO of Indiegogo
Indiegogo

This Crowdfunding Category Will Blow Up in 2017, Says the CEO of Indiegogo

David Mandelbrot believes these kinds of products will be big on the crowdfunding platform this year. He also shares his tips for successful fundraising.
Stephen J. Bronner
Can Equity Crowdfunding Be Fixed?
Equity Crowdfunding

Can Equity Crowdfunding Be Fixed?

The Fix Crowdfunding Act would bring rules that are more approachable for fundraising companies.
Vincent Bradley
How Will Donald Trump's Presidency Affect Crowdfunding?
Crowdfunding

How Will Donald Trump's Presidency Affect Crowdfunding?

Political views aside, the experts weigh in on what may come.
Kendall Almerico
Consider Crowdfunding at Your Own Peril
Crowdfunding

Consider Crowdfunding at Your Own Peril

Weigh the pros and cons of crowdfunding versus venture capital.
Murray Indick and Jesse Finfrock
3 Trends That Will Shape Crowdfunding in 2017
Crowdfunding

3 Trends That Will Shape Crowdfunding in 2017

The market is evolving, and so are the products that help drive it. Consumers and backers alike are on the lookout for customizable solutions to everyday problems.
Jonathan Chaupin
4 Essential Steps for a Successful Kickstarter Campaign
Crowdfunding

4 Essential Steps for a Successful Kickstarter Campaign

When you launch a crowdfunding campaign, everyone can see if you're successful or not. Make this your motivating factor.
Nathan Resnick

Crowdfunding is the process of raising money to fund what is typically a project or business venture through many donors using an online platform, such as Kickstarter, Indiegogo and Crowdfunder. The fundraising window is usually finite -- 90 days, for instance -- and the fees and rules vary across platforms.

How to: Crowdfunding is typically done through an online platform that allows the fundraiser to set up a public campaign for accepting donations. The campaign will advertise details such as the nature of the project or venture, the amount of money the company is hoping to raise and the campaign’s fundraising deadline. People can donate a specified amount through the fundraising campaign’s website and often receive some sort of acknowledgement or reward in return for their donation.         

Applications of crowdfunding: This can range from charitable and educational projects to creative projects -- like funding films -- as well as supporting scalable businesses. Crowdfunding platforms each tend to cater to specific categories, such as Kickstarter which focuses on creative projects or Crowdfunder, an equity-based platform which is used for businesses looking to raise investment capital.    

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