Cupcakes
A New York Couple Who Saw Their Cupcake Empire Soar to a $66 Million Business Before Going Bust Say There's Never Been a Moment of Regret Selling the Business — and Wouldn't Write Off Doing it Again
When Jason and Mia Bauer sold Crumbs Bake Shop in 2011, they thought they were leaving it in good hands.
How an Iowa Bakery Owner Built a Franchise From Scratch
Scratch Cupcakery founder Natalie Brown has grown her business with a customer-first philosophy (and an excellent product, too).
In Good Taste: Elaf Patel, Founder, Sugargram
Founded by Elaf Patel in 2019, Sugargram offers bite-sized cupcakes that showcase both flavor and, wait for it, personality.
When He's Not Booking Criminals, He's Baking Cupcakes. How This Police Chief Turned a Hobby Into a Business.
George Hesse is keeping residents of his town safe and well-fed with Copcakes Arresting Appetites.
How Getting Fired Turned Into Sweet Success for This Entrepreneur
After being let go from her advertising firm, Melissa Ben-Ishay went home, baked 250 cupcakes and began her entrepreneurial journey.
This Franchisee Takes the (Cup)Cake for Making Customers' Celebrations Sweet
Marina Lee traveled the world for Cisco before settling in North Carolina to open her own mini-chain of Gigi's Cupcakes bakeries.
Five Minutes with Entrepreneur Raki Phillips, Co-founder of SugarMoo
SugarMoo comes with a promise that you can order any of its desserts online, have it delivered anywhere in Dubai in 90 minutes or less
Aiming to Be More Than Just Cupcakes, Crumbs Ventures Into Breakfast
Marcus Lemonis is bringing a limited breakfast menu to select Crumbs locations.
Take It From a Cupcake Maker: True Entrepreneurs Are Comfortable Being Uncomfortable
The founder of Gigi's Cupcakes spills on getting vulnerable on 'Undercover Boss,' her cupcake company's explosive growth and why she has never shied away from taking risks.
Crumbs Dials Back on Cupcakes to Play Up New Products
With a new owner at the helm, the cupcake chain is continuing its post-bankruptcy comeback by introducing ice cream and more gluten-free products.
Crumbs's Comeback Begins With Grand Reopening and Pastry Mashups
Crumbs is celebrating its reopening under new owners Marcus Lemonis and Fischer Enterprises with 'Crumbnuts' and 'Baissants.'
Dessert, Re-Designed
American food franchises are offering treats that satisfy refined tastes.
Crumbs Buyer's Bid Goes Unchallenged as Chain Prepares to Emerge From Bankruptcy
Lemonis Fischer's $6.5 million bid for the cupcake chain went unchallenged by the public, meaning the final sale of the company is less than a week away.
Crumbs Could Get Reprieve Thanks to Investor Group
The recently shuttered cupcake chain could stay open with financing help from an investor group.
Cupcake Chain Crumbs Closes All Stores
A week after being delisted from Nasdaq, Crumbs has abruptly closed all 65 locations nationwide.